What are the main performance objectives in this role? We're a fast-moving, international team of around 80 people — and we're growing. This role sits at the heart of our Ad Operations function, working directly with our Head of Ad Operations to keep campaigns running smoothly across a complex ecosystem of OEM partners, MMPs, and performance clients. As our AdOps Manager, you'll own campaign quality and technical delivery end-to-end. Concretely, that means: <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Running campaign QA, link testing, and launch readiness checks — ensuring nothing goes live with issues</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Leading new partner integrations with Everflow and other performance platforms</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Handling troubleshooting queries from clients, media partners, and MMPs, from discrepancy investigations to tracking failures</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Keeping our attribution setup tight — postback URLs, S2S tracking, deep-linking, and MMP configuration</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Being the technical go-to for the business teams when things don't add up</li></ul> What are the strengths, transferable skills, and behaviors that drive success in this role? Must haves (these are non-negotiable for day one): <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">3–5 years in Digital Ad Operations within the mobile advertising ecosystem (OEM, programmatic, or performance marketing)</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Solid knowledge of MMP platforms: AppsFlyer, Adjust, Singular, Branch</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Strong grasp of attribution mechanics — S2S tracking, postback URLs, deep-linking</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Proven ability to troubleshoot delivery issues: discrepancies, latency, tracking failures, reporting mismatches</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Experience owning campaign setup, QA, and launch using standard AdOps tooling</li></ul><h2 style="line-height:1.2;margin-top:10pt;margin-bottom:4pt;">Nice-to-haves (valuable, but not required): </h2><ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Familiarity with Google Tag Manager and mobile web campaigns</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Hands-on experience with S2S postbacks on Everflow, Affise, or similar platforms</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Knowledge of iOS attribution: SKAN, Apple's App Tracking Transparency (ATT) framework</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Experience identifying and resolving discrepancies between internal dashboards and OEM/MMP reporting</li></ul> Three notes before you apply: <ol><li style="font-family:Arial, Helvetica, sans-serif;font-size:15px;font-style:italic;color:rgb(0,0,0);">We know that individuals who identify as women, trans, or non-binary tend to hesitate to apply for a role unless they meet almost all the requirements. If that resonates with you, we want to be clear: we're more interested in your potential than your ability to tick every box. Apply anyway.</li><li style="font-family:Arial, Helvetica, sans-serif;font-size:15px;font-style:italic;color:rgb(0,0,0);">On compensation: At AVOW, pay is structured around a clear grade and level framework, with decisions based on objective criteria: your experience, qualifications, scope of responsibility, and role-specific requirements. We're transparent about how we make these decisions and will be discussing the details from our very first engagement.</li><li style="font-family:Arial, Helvetica, sans-serif;font-size:15px;font-style:italic;color:rgb(0,0,0);">On working hours: This role requires flexibility with the EU + LATAM clients so we’re looking for someone who is currently based in the EU timezone. </li></ol> What does our hiring process look like? <ol style="margin-top:0;margin-bottom:0;"><li style="list-style-type:decimal;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Intro call: A casual conversation with our TA team. We'll tell you about the role and the team; you tell us about yourself.</li><li style="list-style-type:decimal;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Deep dive: A transparent conversation with your future hiring manager about the role, what success looks like, and where the team is headed.</li><li style="list-style-type:decimal;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Problem-solving & presentation: You'll work through a real AdOps challenge and walk us through your thinking.</li><li style="list-style-type:decimal;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Meet the team: An informal coffee chat with a potential future colleague. No agenda — just people.</li></ol> What do we offer? <ul style="margin-top:0;margin-bottom:0;"><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Learning & Development opportunities</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Sabbatical policy</li><li style="list-style-type:disc;font-size:15px;font-family:Arial, Helvetica, sans-serif;color:rgb(0,0,0);background-color:transparent;font-weight:400;font-style:normal;text-decoration:none;">Experienced, innovative, diverse team</li></ul> We're looking forward to hearing from you!

AdOps Manager (f/m/x) @ Avow

About this role

Ready to apply?