About this role
As a Digital Marketing Manager, you will be responsible for managing Internet Marketing strategy along with marketing activities, execute marketing plans to generate B2B leads, experience required in digital advertisements.
Ability to think in an innovative and creative way to plan for internet marketing campaigns.Plan and execute all digital marketing, including SEO/SEM, Marketing Automation, email, social media, and display advertising campaignsMeasure and report performance of all digital marketing campaigns, and assess against goalsPrepare KPI’s and reports for ROI.Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpointsExperience in email marketing automation, business process automation, SEO, google adsDesign and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.Prepare accurate reports on our marketing campaign’s overall performance.Coordinate with advertising and media experts to improve marketing results.Work with your team to brainstorm new and innovative growth strategies.Experience in email marketing automation, business process automation, SEO, google ads etc.Deliver marketing activity within given budget. SSCE, OND, HND, Bachelor's degree or equivalent work experience,4+ years of experience in design or usability engineeringExperience leveraging quant and/or qual research methods to attain customer insights, inform strategy, and measure marketing programs.Track record of developing and managing multiple marketing programs simultaneously across global marketsProven ability to identify and drive A/B test methodology and implementationThrives in a fast-paced environment with the ability to pivot quickly and problem-solve collaborativelyNot required but HTML, CSS, Javascript, and/or SQL knowledge would be an advantage