About this role
The Senior Communications Officer will work within the communications unit, coordinating marketing campaigns, media relations and implementing strategies for clients and projects.
Manage assigned client accounts
Attend client events as required
Develop communications plans including strategy, goals, budget and tactics
Develop media relations strategy, seeking high-level placements in print, broadcast and online media
Oversee all public relations activities for assigned client accounts
Leverage existing media relationships and cultivate new contacts within business and industry media
Create content for company and client press releases, press kits, articles and publications and keynote presentations
Monitor, analyze and communicate PR results on a monthly basis
Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
Marketing Project Management
Liaising with colleagues and key spokespeople
Liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email
Researching, writing and distributing press releases to targeted media
Collating and analysing media coverage
Writing and editing speeches, articles and annual reports
Devising and coordinating photo opportunities
Organising events including press conferences, exhibitions, open days and press tours
Assist in maintaining and updating information on the organisation's website, social media platforms
Co-managing the PR aspect of a potential crisis situation
Degree in Marketing, Communications or a related discipline
A minimum of 3 years of experience in public relations or marketing at a senior level is required
Proven track record designing and executing successful public relations campaigns at both a local and regional level
Strong relationships with both local and regional business and industry media outlets
Experience in acting as a company spokesperson
Exceptional oral, written, editing and presentation-based communications skills
Solid experience with social media including blogs, Instagram, Facebook, Twitter, etc.
Event planning and execution experience
Also required:
Superior writing skills
Awareness of local media landscape
Creative
Desirous of working with a small business during its expansion
Superior communication skills
Exceptional organizational skills
High energy
Efficient
Business development foresight
Good problem solving skills
Highly proficient in Microsoft Office, Dropbox & Google Drive
Be able to work flexible hours
Here are a few words and phrases that have been used to describe our work and our team by our clients and suppliers.
A team of young, creative and fun professionals Committed to getting the job done Creative and energetic Integrity, transparency and excellence An environment conducive to the development of bold and impressive ideas