About this role
Ebiquity is the global market leader in Media Investment Analysis, Media Auditing and Agency Selection. We help some of the world's leading advertisers make their media investments more transparent, identify opportunities to improve efficiency and effectiveness, and make better-informed decisions based on robust data and independent market expertise. With a global network and deep local market knowledge, we work with leading advertisers — both global brands and local or regional advertisers — across markets and media channels. Our Hamburg team plays an important role in delivering this expertise, particularly across Total TV, Media Auditing and media performance analysis. As part of Ebiquity's international office network, the Hamburg team benefits from close integration with colleagues across Europe and beyond, enabling direct access to cross-market knowledge and global best practices. We are looking for a new team member to join our competent and collaborative Hamburg office. As a Senior Analyst – Total TV, you will be part of a specialized team supporting leading advertisers in the independent assessment of their media activity, with a particular focus on Total TV. You will combine analytical expertise with a genuine interest in the story behind the numbers. Your work will cover media strategy, buying and performance, using qualitative and cost-related KPIs to turn complex data into clear insights and practical recommendations. You will also have the opportunity to work directly with clients and agencies — including both global and local advertisers — and develop further towards a consulting and client-facing role. Media Analysis and Insights Conduct analyses for Media Audits, Media Trackings and other client consultancy projects. Analyse client and competitive data using qualitative and cost-related media KPIs. Evaluate Total TV activity, including Linear TV and CTV, from a performance and value perspective. Use established market tools and data sources such as AGF Scope, Nielsen or Advision. Turn complex datasets into clear insights, recommendations and compelling client narratives. Stay up to date with developments in TV and the wider media market, particularly measurement and buying models. Client and Agency Interaction Coordinate data requests and analytical discussions with media agencies and other stakeholders. Work closely with clients and agencies to clarify requirements and ensure high-quality delivery. Present analytical findings and recommendations to clients and build strong, constructive relationships. Be confident in challenging findings or assumptions where appropriate. Project Delivery and Collaboration Take ownership of your analytical workstreams and deliver accurately, on time and to agreed standards. Support project management, timelines and coordination with internal and external stakeholders. Contribute to improving our analytical methodologies, reporting processes and client solutions. Work collaboratively with colleagues across Ebiquity and contribute to a positive team environment.