About this role
Top of Minds EN Sales Director Benelux - General Management - Consumer - Amsterdam - Published on: 13 May 2026 - Minimum of 15 years' experience - 1533 views Requirements* - Over 15 years of experience - Within FMCG and/or retail - Senior retail leadership experience in a complex multi-site environment - Track record of driving store standards, operational consistency, and team development at scale - Multidisciplinary credibility across commercial, marketing, and/or finance (desired) - Fluent in Dutch and English * Research shows that while male candidates feel confident enough to apply when they meet about 60% of the requirements, female candidates only apply when they tick every box. So if this role Download full job spec Holland & Barrett, owned by investment firm L1, is a specialist health and wellness retailer with over 230 stores across the Benelux. The new Sales Director serves as primus inter pares within the local management team, with a clear focus on growing sales, improving store standards and customer experience, and navigating the organization through a significant structural transition. About Holland & Barrett Holland & Barrett has been active on the European market for over one hundred and fifty years, proudly calling itself the largest and oldest health and wellbeing retailer in Europe. With more than 1,600 stores worldwide and over 230 in the Benelux, Holland & Barrett is one of the largest retailers in the field of nutritional supplements, natural care, and healthy food. The company's strategy is focused on unrivaled customer care. As a result, it has been recognized at the prestigious Retail Week Awards in the Customer Service Gamechanger category, for leading the way in delivering outstanding customer experience. Although life expectancy is at an all-time high, the number of healthy years per person - defined as living without chronic illnesses - is decreasing. By focusing on preventative wellbeing pro...