About this role
At inDrive, we are looking for a Senior Digital Integration Specialist to join our Digital Marketing Operations & Integrations team. In this role, you will be responsible for building and optimizing the technical foundation of our marketing ecosystem by leading integrations across web and mobile platforms. You will work closely with marketing, product, engineering, and data teams to ensure reliable data collection, seamless SDK and API integrations, and scalable analytics infrastructure that supports business growth. This is a highly cross-functional role that combines technical expertise, strategic thinking, and operational excellence to improve marketing performance, data quality, and automation across global markets. Integration Strategy & Architecture: Design, implement, and optimize scalable integration solutions across mobile and web applications, ensuring seamless data flow between analytics platforms, marketing technologies, and internal systems. SDK & API Management: Lead end-to-end implementation and maintenance of SDK and API integrations, ensuring security, scalability, and compliance with industry best practices. Analytics Infrastructure: Develop and continuously improve web and mobile analytics frameworks, enabling accurate real-time event tracking, reporting, and performance measurement across digital products. Data Quality & Performance Optimization: Establish processes to validate, monitor, and improve data accuracy, consistency, and reliability while identifying opportunities to optimize integration performance. Testing & Troubleshooting: Lead integration testing, validation, and troubleshooting activities, ensuring stable system performance and resolving complex technical issues across multiple platforms. Cross-Functional Collaboration: Partner closely with Product, Engineering, Marketing, Data Science, and external technology partners to deliver integration projects aligned with business priorities. Technology Innovation: Evaluate and implement emerging technologies, tools, and integration approaches that improve marketing operations, automation, and analytics capabilities. Documentation & Process Excellence: Maintain comprehensive technical documentation, integration specifications, and best practices to ensure scalability, knowledge sharing, and operational efficiency.