About this role
<p><span style="color:black;font-size:14.0pt">Campari Group es hoy un actor importante en la industria global de bebidas espirituosas de marca, con un portafolio de más de 50 marcas premium y super premium, comercializadas y distribuidas en más de 190 mercados en todo el mundo, con posiciones de liderazgo en Europa y América.</span></p> <p><span style="color:black;font-size:14.0pt">Con sede en Milán, Italia, Campari Group posee <strong>25</strong> plantas en todo el mundo y tiene su propia red de distribución en <strong>26</strong> países, empleando aproximadamente a <strong>4.700</strong> personas.</span></p> <p><span style="color:black;font-size:14.0pt">Las acciones de la empresa matriz Davide Campari - Milano N.V. están listadas en la Bolsa de Valores Italiana desde 2001. Hoy, Campari Group es el sexto mayor actor mundial en la industria de bebidas espirituosas premium.</span></p><p style="margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Company: </span></strong><span style="font-family:Arial, sans-serif">Campari México S.A. de C.V.<strong><br>Position Title: </strong>Jr Brand Manager</span></p> <p style="margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Position Location: </span></strong><span style="font-family:Arial, sans-serif">Mexico City (CDMX)<strong><br>Reports to: </strong>Channel Strategy Manager</span></p> <p style="margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><span style="font-family:Arial, sans-serif"><strong>Organizational Level (global, regional, or local): </strong>Local</span></p> <div style="text-align:center;margin:0.0cm;font-size:12.0pt;font-family:Times, serif" align="center"><hr align="center" size="1" width="100%"></div> <p style="margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif">General Description of the Role:</span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif"> </span></u></strong></p> <p style="text-align:justify;line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><span style="font-family:Arial, sans-serif">The Jr Brand Manager supports the execution of channel and marketing initiatives for the premium spirits and RTD portfolio, acting as a key link between internal teams and external partners to ensure flawless implementation of brand plans, projects, and initiatives across channels, while driving operational excellence, monitoring performance, managing investments, and identifying opportunities to accelerate business growth through effective commercial activation.</span></p> <p style="text-align:justify;line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif">Mission / Objectives</span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif"> </span></u></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Support the growth of Espolón, Montelobos, SKYY RTD and Osborne through best-in-class channel execution.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Ensure flawless implementation of channel programs, activations and brand initiatives across On Trade and Off Trade.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Maximize effectiveness of A&P investments through rigorous tracking and performance analysis.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Act as a coordination hub between internal stakeholders, agencies and external brand owners to accelerate speed-to-market and execution quality.</span></li> </ul> <p style="text-align:justify;line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif">Key Responsibilities & Activities</span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif"> </span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Marketing Strategy and Execution:</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Responsible for the development and implementation of brand plans, campaigns, and activations aligned with business objectives and brand strategy. </span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Coordinate campaign and activation delivery: Work with internal teams and external agencies to ensure timely execution of campaigns, materials, and initiatives across channels. </span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Analyse market and campaign performance: Monitor market trends, competitors, and campaign results to support decision-making and continuous optimisation of marketing activities.</span></li> </ul> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Commercial Marketing Execution</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Coordinate the execution of channel initiatives across Espolón, Montelobos, SKYY and Osborne.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Support development and implementation of annual commercial calendars.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Ensure alignment between brand priorities and sales execution.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Identify execution gaps and propose corrective action plans.</span></li> </ul> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Innovation & Portfolio Development</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Continuously monitor the RTD market in Mexico</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Lead innovation initiatives from ideation to launch</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Support SKYY RTD innovation pipeline, coordinating cross-functional teams (Marketing, Supply Chain, Finance, Sales) to ensure timelines, deliverables, and approvals are met.</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Ensure launch excellence & performance tracking</span></li> </ul> <p style="text-align:justify;line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif"> </span></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">KPI Tracking & Business Analytics</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Monitor business performance & generate insights by tracking business KPIs (distribution, depletions, sales, execution, share, and promo effectiveness), analyse market trends and competitive activity, and deliver actionable recommendations to optimise performance. </span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Lead reporting & performance tracking, preparing monthly business reviews and performance reports, ensuring clear visibility on results, opportunities, and risks across channels.</span></li> </ul> <p style="margin:0.0cm 0.0cm 0.0cm 57.3pt;text-align:justify;line-height:115%;font-size:12.0pt;font-family:'Times New Roman', serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Budget Management (A&P)</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Oversee A&P tracking and reporting, ensuring budget compliance, adherence to internal financial processes, and evaluation of ROI for activations and commercial programs.</span></li> </ul> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif">Key Relationships</span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><u><span style="font-family:Arial, sans-serif"> </span></u></strong></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Internal:</span></strong><span style="font-family:Arial, sans-serif"> Marketing, Customer Marketing, Sales, Finance / FP&A, Supply Chain, Procurement, Legal.</span></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">External:</span></strong><span style="font-family:Arial, sans-serif"> Brand Owners (Osborne), Creative Agencies, BTL Agencies, Production Suppliers, Research Agencies.</span></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></strong><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Required Experience: </span></em></strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">At least 2 years of commercial experience in the Mexican market (marketing, sales, or customer/trade marketing).</span></em></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Education: </span></em></strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Bachelor degree in Marketing, Business Administration, or a related field.</span></em></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Skills</span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Functional</span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></strong></p> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Contribution to the strategic plan</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Contribution to business planning</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Program management and execution</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Passionate about the spirits industry</span></em></li> </ul> <p style="margin:0.0cm 0.0cm 0.0cm 36.0pt;text-align:justify;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black">Technical</span></em></strong></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></p> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="disc"> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Financial and budget acumen</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Customer management</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Project management</span></em></li> <li style="color:black;text-align:justify;margin-top:0.0cm;margin-right:0.0cm;margin-bottom:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif">Consumer understanding and knowledge of market research</span></em></li> </ul> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p> <p style="line-height:115%;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><strong><span style="font-family:Arial, sans-serif">Success Metrics</span></strong></p> <ul style="margin-bottom:0.0cm;margin-top:0.0px"> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">On-time execution rate of activations</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">A&P budget compliance</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">POS deployment effectiveness</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">KPI reporting accuracy</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Innovation launch readiness</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Sales support effectiveness</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Execution quality score</span></li> <li style="text-align:justify;line-height:115%;margin:0.0cm 0.0cm 0.0cm 0.0px;font-size:12.0pt;font-family:'Times New Roman', serif"><span style="font-family:Arial, sans-serif">Stakeholder satisfaction</span></li> </ul> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"><em><span style="font-size:11.0pt;font-family:Arial, sans-serif;color:black"> </span></em></p> <p style="text-align:justify;margin:0.0cm;font-size:12.0pt;font-family:Times, serif"> </p><p><span style="color:black;font-size:14.0pt"><strong>Nuestro compromiso con la Diversidad e Inclusión:</strong></span></p> <p><span style="color:black;font-size:14.0pt">En Campari Group creemos en construir más valor juntos, por lo tanto, vemos la diversidad en todas sus formas como una fuente de enriquecimiento. Nuestras políticas y prácticas de empleo aseguran que estamos comprometidos a proporcionar igualdad de oportunidades de empleo en todos los aspectos del empleo sin importar la raza, religión, credo, color, origen nacional, ascendencia, discapacidad física, discapacidad mental, condición médica, información genética, estado civil, sexo, orientación sexual, identidad de género o características o expresión, afiliación o actividad política, edad, estado de veterano, ciudadanía o cualquier otra característica protegida por la ley.</span></p> <p><span style="color:black;font-size:14.0pt">Campari Group cree que la compensación justa y las oportunidades iguales son cruciales para el bienestar, empoderamiento y compromiso de los empleados. Nuestros esfuerzos para asegurar un pago justo nos han valido la Certificación de Pago Justo por Fair Pay Workplace, una organización independiente dedicada a terminar con las disparidades salariales basadas en el género, la raza y su intersección.</span></p> <p><span style="color:black;font-size:14.0pt">Nota para los candidatos:</span></p> <p><span style="color:black;font-size:14.0pt">Tu solicitud será evaluada en función de tus habilidades, experiencia y conocimientos generales, no por alguna información confidencial, privada o secreta que puedas poseer. No debes divulgar a Campari Group ninguna de esas informaciones. En caso de que se te haga una pregunta que no puedas responder sin divulgar información confidencial, privada o secreta (incluyendo de un empleador actual o anterior, sus proveedores o clientes), debes negarte a responder la pregunta.</span></p> <p><span style="color:black;font-size:14.0pt">Nota para las agencias de headhunting:</span></p> <p><span style="color:black;font-size:14.0pt">Por favor, evite contactar o enviar correos electrónicos directamente a nuestro equipo de liderazgo ejecutivo o a la comunidad de recursos humanos. El departamento de Adquisición de Talento gestiona las operaciones de reclutamiento centralizadas a nivel mundial, incluyendo la selección y gestión de proveedores externos. Actualmente, nuestra lista de proveedores preferidos está a plena capacidad. Para asegurarnos de tener su información en archivo para una consideración futura, le pedimos amablemente que complete el formulario en línea proporcionado <a title="" href="https://forms.office.com/pages/responsepage.aspx?id=Of-fpuwHu0GVKnw33UKkgkeTDz27RGJNoX3-b3EEYsZUQ0VSUVpaU0VXRDgxNUlERE5OTlU3UDlMQi4u&route=shorturl" target="_self">aquí</a>.</span></p>