About this role
Digital Marketing Senior Analyst at Citi. Location: Charlotte, North Carolina, United States. Role: executing campaigns, developing strategy, monitoring performance Requirements: 6+ years marketing/commerce media experience; hands-on ad tech experience (GAM, DV360); campaign trafficking, tag/pixel setup, audience onboarding, QA; knowledge of measurement, KPIs, and audience/data platforms. Category: Marketing Seniority: Senior Level Tools: Google Ad Manager (GAM), DV360, LiveRamp, CDPs, clean rooms Commitment: Full Time Workplace: Hybrid Languages: English