Manager Events & Delegations @ Pakistan Software Export Board (PSEB)

Qualification & Experience: ------------------------------ - Minimum 16 years of education from HEC recognized local or international University, ideally with a degree in marketing, international business/relations, communications, or business administration. - MBA or a higher degree in Marketing is highly desirable. - Minimum 5 years of demonstratable experience in international marketing, brand development, organizing trade events and exhibitions, and managing trade delegations and B2B meetings for the technology enterprises is required. - Relevant international experience and demonstratable expertise in developing B2B, G2B, and G2G international relations will be advantageous. Reports to: ------------ - Director Business Development & Partnerships, PSEB. Work Location: ----------------- - Islamabad (national & international travel, as and when required). About the Role: ----------------- - The incumbent to work closely with Director Business Development & Partnerships. - Manages and builds a strong international presence, interactions, and engagements for Pakistan’s IT & IT-enabled Services sector in relevant trade events, exhibitions, conferences. - Organizes inbound and outbound trade delegations and roadshows. - Coordinates B2B/B2G/G2G meetings in existing and emerging international markets. - Assists in development and implementation of global marketing and branding strategy to project Pakistan as a preferred Tech Destination. - Assists in building new business channels, engages potential international buyers of technology products and services, and attracts investors for Pakistan’s IT and ITeS sector.