About this role
The Marketing Specialist is responsible for assisting the head of Marketing with the development of strategies to boost the reputation and visibility of the PBI banks. Primary responsibilities include communicating and relaying information to upper management and department heads to ensure successful deployment of marketing campaigns from ideation to execution. This role works with all regions to achieve strategic goals, produce Market and initiative based plans, and develop practical budgets to promote products and services as well as guide, inspire and train branch employees for the overall success of Banks.