ixigo

smartrecruiters

Executive - Growth Marketing Operations @ ixigo

Gurugram, HARYANA, inOnsiteFull-timePosted 12 days ago

Opens on smartrecruiters

About this role

We are on the lookout for an execution-focused Growth Marketing Operations professional to help us accelerate user acquisition, engagement, and retention for our Hotels offering.

This role will be pivotal in driving the operational backbone of our user growth engine by executing end-to-end marketing campaigns, managing tools and vendors, and collaborating cross-functionally to bring customer promotions, creatives, and automated journeys to life.

If you're detail-oriented, proactive, and have a knack for getting things done at scale, this is the role for you.

Key responsibilities:

Campaign Execution & Communication:

Create, schedule, and manage omnichannel marketing campaigns via push notifications, emails, SMS, and WhatsApp using tools like CleverTap

Build and automate user journeys and trigger-based communication to drive booking and revenue growth

Collaborate with design/content teams to take in-app creatives (banners, bottom sheets, etc.) live on time

Promo Code & Offer Management:

Set up and manage promo codes and discount configurations for offers and partner-driven sales

Coordinate with internal and external stakeholders to execute campaigns around promo-based events and sales

Sales Planning & Performance Monitoring:

Collaborate with business and category teams to plan and execute periodic sales events and promotional pushes

Maintain campaign performance trackers (in Google Sheets) and assist in post-campaign impact analysis

Marketing Tools & Vendor Management:

Monitor usage and expenses of marketing platforms and track monthly spends

Manage vendor payment cycles - collect invoices, raise POs, coordinate with Finance, and ensure on-time processing of payments

Cross-Functional Collaboration:

Work across verticals - including Business, Design, Tech, Content, Finance, and Vendor teams - to ensure timely campaign execution and operational excellence.

Must-have:

1-3 years of experience in a Growth Marketing, Performance Marketing, or Marketing Operations role

Hands-on experience with CleverTap or similar marketing automation platforms

Proficiency in Google Suite - especially Sheets, Docs, and Slides

Proven ability to operate with ownership, manage multiple moving parts, and thrive in a high-paced, detail-heavy environment

Strong written and verbal communication skills

Good-to-have:

Experience working with tools like MSG91, Gupshup, Kasplo, or similar messaging vendors

Exposure to consumer tech or internet companies, ideally in travel, e-commerce, or app-first businesses

Who you are:

You are operationally strong and can wear multiple hats

You enjoy streamlining processes, fixing things, solving for scale, and delivering value through execution excellence

You are a team player who thrives in cross-functional environments

You move fast, stay organized, and are dependable

What’s in it for you:

An opportunity to fuel growth for one of India’s top travel apps in a dynamic and cross-functional work environment

Learn and grow across campaigns, data, tools, operations, creative execution, and platform management

The chance to be a cornerstone in building scalable, repeatable growth engines for our Hotels vertical.

Responsible for safeguarding sensitive company data against unauthorized access, use, or disclosure, and for reporting any suspected security incidents in line with the organization's ISMS (Information Security Management System) policies and procedures.

Skills

MarketingMid-Senior LevelInternet

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