About this role
Vandemoortele is a leading European food group that manufactures and sells high-quality food products. Vandemoortele has two business lines; one in frozen bakery products and one in margarines, culinary oils and fats. The Vandemoortele headquarters are located in Ghent, Belgium.
- To support our continuous growth in Bakery in Poland, we are looking for a Commercial Manager Retail Bakery Products Poland Key responsibilites : Commercial strategy: Define and execute the retail go-to-market strategy, translating it into targets and action plans per key account, product group and market segment.
- Drive market penetration and category leadership in the retail channel Key account management: Build and maintain strong relationships with retail key accounts.
- Negotiate annual agreements, promotional plans and listing strategies.
- Ensure optimal shelf presence and category positioning Revenue & profitability : Achieve budgeted targets for turnover, volume development and gross margin.
- Set and manage pricing strategy, promotional effectiveness and trade spend within the retail channel Market intelligence: Monitor retail market trends, competition, pricing levels and consumer behaviour.
- Translate insights into actionable commercial recommendations and corrective actions People leadership: Lead, coach and develop the retail sales team including Key Account Managers.
- Foster accountability, engagement and commercial excellence across the team Cross-functional coordination: Coordinate with Marketing, Supply Chain, Customer Care and R&D to support the regional rollout of centrally approved product launches, promotions and demand planning.
- Collaborate with the central BP Marketing team on campaign execution and market feedback Candidate profile : Proven track record as a successful commercial leader (min 7years), consistently delivering above-market sales growth and sustainable business expansion throughout their career; developing teams Demonstrated people leadership experience managing and developing teams, including remote and geographically dispersed sales organizations.
- Strong track record of driving profitable growth in businesses with a minimum annual turnover of €10 million, consistently achieving revenue, volume and margin targets.
- Master’s degree (Economic or Business Management preferred) Strategic mindset combined with strong analytical and financial acumen, entrepreneurial, market orientated.
- Excellent negotiation, communication and leadership skills.
Fluent English, Polish native