About this role
Your responsibilities Develop and implement marketing strategies to achieve company objectives, such as increasing market share, revenue growth, and brand recognition in the medical device sector Define and communicate the value proposition of the company's medical devices, ensuring a clear and compelling message to target audiences Conduct extensive market research to understand customer needs, competitive landscape, and emerging industry trends, and use this information to refine marketing strategies Collaborate Medical Education, Sales/Sales Training, Clinical Excellence, and Clinical Research teams Work with KeriMedical corporate marketing to enhance initiatives, including website management, social media, email campaigns Collaborate with the sales team to provide marketing collateral, sales tools, and market insights to help drive product sales and meet revenue targets Establish and track key performance indicators (KPIs) to assess the effectiveness of marketing campaigns and strategies, making data-driven adjustments as needed All other tasks assigned by manager based on business needs Your qualifications Bachelor's degree in Marketing, Business, or related field, MBA preferred 5+ years experience in medical device product management required Orthopedic surgery (extremities, adult recon, sports medicine, or trauma) experience highly encouraged Strong knowledge of medical device regulations, compliance, and quality standards Excellent strategic thinking and problem-solving skills Exceptional written and oral communication skills Proficiency in digital marketing tools and platforms Results-oriented mindset with a track record of meeting or exceeding goals Up to 50% of travel Ability to travel and work on weekends to support corporate events and activities Adheres to all company policies as stated in the Employee Handbook, meeting work responsibilities and meeting internal obligations. Ability to work in a lab and/or operating room environment is required Must have a valid Driver’s License Must pass a background check and drug screening