About this role
Shape the way millions of customers discover and engage with our brands across Europe. Own the full media funnel— from awareness to conversion— while working with some of the most iconic outdoor brands in the industry. If you thrive on data, creativity, and impact, this is your opportunity to lead digital growth at scale. ABOUT THE ROLE As Paid Media Lead EU, you will take ownership of the strategy and execution of digital marketing campaigns across European markets, driving both brand growth and commercial performance. Sitting within Fjällräven Marketing and reporting to the Global Head of Acquisition & Retention, this role plays a central part in advancing how we invest in and optimize paid media across the Fenix Outdoor brand portfolio. You will oversee media investments across multiple channels, including paid search, social, display, programmatic, and video. Ensuring they work together as part of a cohesive full-funnel strategy. Beyond execution, you will act as a strategic par...