About this role
About the role
You will own product marketing for AI & Automation at TOPdesk: positioning, messaging, and go-to-market for our virtual support agent, operator copilot, agents, and other capabilities Product is currently working on. You will work as an individual contributor reporting into the Director of Product and Customer Marketing, and partner closely with Product, Sales, and the wider marketing team. You make sure AI is part of one coherent TOPdesk story, not a separate one.
This is a fast-moving area where the story is still being written. You will have real ownership, direct access to Product, and room to set the standard for how we talk about AI.
Responsibilities
Define positioning and messaging for AI & Automation, grounded in customer problems and outcomesTranslate product capabilities (agents, automation, knowledge) into language that IT leaders and service managers understandLead go-to-market for AI launches: launch briefs, messaging, demos, and enablement, working with Product, Sales, and MarketingPartner with Product early to understand what is being built, what it does well, and what it does not, so our claims are credible and we build trust with customersWork with the PMM team so AI is woven into the platform narrative and each release supports the bigger storyEquip Sales and Customer Success with what they need to handle AI conversations, including objections around trust, accuracy, security, and ROITrack the AI and agents landscape, including competitors, analysts, and customer expectations, and turn it into clear points of viewGather real signal from early customers, pilots, win/loss, and analyst feedback, and use it to sharpen the storyWork with Analyst Relations and Customer Marketing to build proof: customer stories, metrics, and references
Product marketing experience in B2B SaaS, typically 4+ years, with ownership of positioning and go-to-market for a product or feature area, not only launch executionThe ability to understand technical topics and explain them simply. You do not need to be an engineer, but you are curious enough to learn how AI, agents, and data actually workA critical eye for AI claims: you can separate real capability from hype, and you care about being credible with technical and skeptical buyersExperience partnering closely with Product and enabling a sales teamComfort with ambiguity, since roadmaps and the market shift quickly, and the judgement to decide what matters mostStrong written communication and the ability to influence without authorityNice to have
Experience with AI, automation, or data products; ITSM/ESM or service management background. What we offer you
Competitive base salary starting at £66k and profit share schemeHybrid, flexible working and healthy work-life balance Learning budget equivalent to 10% of your basic salary Generous pension scheme with company contributions up to 8% Enhanced maternity & paternity leave Private health insurance options Cycle-to-work scheme and techscheme 15 fully paid sick days, 5 days paid parental/carer leave, and 3 volunteering days 26 days of paid annual leave (plus public holidays) and your birthday off! Employee Assistance Program for you and your family Unlimited career support