About this role
Idram LLC is looking for an experienced, motivated marketing Marketing research and reporting specialist to join our marketing team.
Job responsibilities
• Conduct market research and competitive analysis to identify industry trends, customer behavior, market opportunities, and competitor activities, providing actionable insights that support strategic planning, product development, and marketing initiatives.
• Design, manage, and analyze customer satisfaction and market research surveys (e.g., NPS, CSAT, CSI, and ad hoc studies), interpret results, identify key improvement areas, and present data-driven recommendations to enhance customer experience and business performance.
• Design, develop, and maintain comprehensive analytical reports and dashboards that provide timely, accurate, and actionable insights to support strategic business decision- making.
• Perform customer segmentation, behavioral analysis, and campaign performance evaluation to develop data-driven recommendations and strategic initiatives.
• Create interactive dashboards and data visualizations that translate complex analytical findings into clear, business-friendly insights for senior management and cross-functional stakeholders.
• Monitor, analyze, and report on key business and marketing KPIs, ensuring performance is tracked against strategic objectives while proactively identifying areas requiring optimization.
• Develop analytical frameworks and reporting methodologies to improve reporting accuracy, consistency, automation, and decision-making efficiency.
• Deliver scheduled and on-demand reports for management and business stakeholders, ensuring insights are communicated clearly, accurately, and within required timelines.
• Present analytical findings and business performance reports to management, translating complex data into strategic recommendations that support operational improvements and long-term business objectives.
Required qualifications
• Bachelor’s degree in Marketing, Statistics, Mathematics, Economics, Finance, Business Analytics, Data Science, Computer Science, or a related quantitative field.
• 3+ years of experience in marketing analytics, business intelligence, reporting, data analysis, or a similar analytical role.
• Advanced knowledge of Microsoft Excel, including PivotTables, Power Query, complex formulas, and data analysis techniques.
• Experience with business intelligence and data visualization tools such as Tableau, Power BI, Looker, or similar platforms to develop interactive dashboards and executive reports.
• Experience performing statistical analysis, data modeling, customer segmentation, trend analysis, and KPI performance monitoring.