About this role
The Marketing Manager plays a significant role in driving sales growth and achieving student recruitment targets in their region on behalf of La Trobe College Australia - working closely with colleagues based in college, partner university and across the Navitas network. This position will be responsible for on the ground sales activities relating to domestic student recruitment, including, but not limited to school visits, lead generation events, campaign management, student conversion and solving specific student or parent queries.
Operationalize student recruitment plans in the relevant country/territory in collaboration with college based and in-market teams – focus on domestic (Australian) student recruitmentAttend events on behalf of the collegeParticipate in all sales activities including, but not limited to, training, events, student conversion, information sessions and managing enquiries/agent requestsRepresent the college at major domestic events including Open Day and other on campus and off campus eventsDeliver market insight and accurate sales forecasts through regular and detailed reports to the Director of Marketing and AdmissionsHandle student enquiries and manage leads.Ensure complete and accurate reporting of all activities on the CRMCreate marketing collateral for the college across the domestic marketImplement advertising campaigns relating to domestic recruitment Produce promotional content, including student videos, campus tours and other as requiredUndertake regular updates of the college website Essential qualifications for this role include:
Bachelor’s degree in marketing Proven track record of strong sales performanceHigh level numeric literacy and critical thinkingHigh level interpersonal, communication and negotiation skillsProven ability as a team playerAbility to demonstrate innovative thinkingAn eye for developing new recruitment initiativesAbility to take responsibility for decisions and outcomesFlexible attitude to work including a willingness to work weekends and evenings in support of recruitment activities locallyAbility to meet targets within defined timelines among changing prioritiesTo be successful in this role, it is desirable to posess the following:
Success in a sales role within the Higher Education sectorExperience in marketing and/or advertisingProven ability to monitor and evaluate the success of activities and report appropriatelyProven ability to work successfully implementing and managing advertising campaignsExperience of working effectively within a matrix structure to ensure competing demands are metFamiliarity with Salesforce or similar CRM systems What we can offer
We offer careers across our global operationsWe recognise and reward.We understand the importance of showing appreciation.We care for you. We offer a range of employee benefits, support to help you be your best, and flexibility, to help us all thrive.Navitas is where work has meaning. Our impact is far-reaching – we create lasting legacies for students and communities.Access to LinkedIn Learning for your developmentDiversity Equity and Inclusion
At Navitas we promote and embrace an inclusive and diverse workforce. We believe equality, flexibility, and diversity deliver a rich collaborative environment. We strive to ensure that all our staff – no matter where they are from or who they are – feel safe, supported, and given opportunities to thrive.We encourage applications from candidates with disabilities, of all ages and genders, First Nations and Indigenous peoples, and people of diverse community groups. How to Apply
Applicants are assessed upon receipt, so you are encouraged to apply now. To view other opportunities, please visit navitas.com/careers
All applicants must have full working rights within Australia to be considered. Successful candidates depending on their role may be, required to provide a Working with Children Check and undergo a Police Check.