About this role
Job Title: Marketing Manager - ExperiencedJob Description: As Marketing Manager you'll be responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. You'll work closely with VP of Marketing to develop strategies for wide range of products and services that company manufactures, including social media outreach, tradeshows, new product launches, promotions, website enhancement, photos, online and offline advertisement, etc. Successful candidate will be in charge of managing marketing interns, designers, content writers, and product reviewers to ensure implementation of successful strategy.Type: Full-timeExperience Level: ExperienceAvailability: Immediate OpeningType: Full-TimeMinimum of 40 hours per week. Irregular hours, after hours as needed
RESPONSIBILITIES
Develop marketing strategies (online and offline) for all brandsManage on-site and remote marketing team consisting of interns, designers, content writers, and marketing assistants Improve and optimize social media outreach and other online efforts for maximum ROIManage new product launches including package design, promotional materialManage and coordinate trade showsBuild and maintain relationships with key media outletsBuild and maintain relationships with retailers marketing staff Interview and recommend interns
REQUIREMENTS FOR IDEAL CANDIDATE
At least 4-7 years of experience in marketing field or in a related area, or Master’s degree along with at least 2-3 years of relevant experience.Excellent written and verbal communications skills. Strong Computer and Social networking Skills (Windows, MS Office, Email, Internet, Website, etc)Excellent written and verbal communications skills. Experience with retail advertising, product launches, tradeshowsExperience with online marketing campaigns, SEM, SEO, Social Media MarketingExceptionally Sharp, Punctual, Detailed-Oriented, and OrganizedAble to multi-task and prioritize in a fast-paced environmentAble to work under time pressure/deadlinesLegal to Work in the United States and be able to pass background check and screening
IN ORDER TO KNOW IF YOU'RE A RIGHT FIT TO APPLY FOR THIS POSITION, YOU SHOULD BE ABLE TO:
Consider yourself excellent at online marketing and traditional marketingConsider yourself very detailed-orientedConsider yourself a sharp and internet savvy personExperiences with Online Advertising, PPC, SEO, PR.Online Interview: Be familiar or fully understand after researching the concept of "A/B Split Testing" and "Panda" This is a direct-hire by UNorth. This is an on-site position. Please do not apply if you are looking for remote work.