About this role
Scope of Position Corning Optical Communications APAC Marketing team is seeking a detail-oriented and motivated Marketing Intern to provide hands-on support for regional marketing activities across the Asia-Pacific region. This internship offers an opportunity to learn about B2B marketing in a global organization while assisting the team with planning and execution of marketing campaigns, conducting market research, supporting content development, and account-based marketing initiatives focused on engaging new customer segments. The intern will work under the guidance of the APAC Marketing team and contribute to day-to-day marketing tasks, and coordination activities that support business growth and customer engagement. Primary Responsibilities Content Creation and Localization Assist in developing marketing content such as social media posts, email campaigns, and marketing communication related promotional materials Support the localization and adaptation of marketing collateral for various Asia Pacific markets Ensure high levels of accuracy and consistency Event Support Help organize and coordinate logistics for marketing events, webinars, trade shows, and customer engagement activities Market Research Conduct research on industry trends in APAC, competitors’ marketing activities, and customer needs to support marketing strategies and campaigns Digital Marketing Assist in digital marketing campaigns, website optimization, and paid advertising initiatives Data Analysis Collaborate with the team to analyze marketing campaign data, track campaign performance, and generate actionable insights Collaboration Work closely with cross-functional teams, including Sales, Product Management, Communications, and external stakeholders to ensure alignment and consistency in messaging Administrative Support Handle administrative tasks such as updating marketing calendars, updating customer database, and organizing delivery of product samples Provide support for other marketing initiatives as needed Participate in team meetings to share progress, insights, and ideas for improvement Required Attributes Currently pursuing a bachelor’s degree in Marketing, Business, Communications or a related field Strong written and verbal communication skills in English; proficiency in an Asian language (Mandarin, Japanese, Korean, Bahasa, etc.) is an advantage Creative and analytical mindset with excellent attention to detail and design Basic understanding of digital marketing tools and platforms (e.g. LLMs, generative AI chatbots, or AI assistants, social media, email marketing, Google Analytics) Familiarity with digital marketing channels (LinkedIn, YouTube) is advantageous Proficient in Microsoft Office Suite (Word, Excel, PowerPoint); experience with design and video editing tools (e.g. Canva, Adobe Creative Suite) is a bonus Strong organizational and time management skills with the ability to handle multiple tasks simultaneously Proactive, willing to learn and able to work independently Passionate about marketing, interest in technology and IT infrastructure are advantageous Ability to work collaboratively in a fast-paced environment, with diverse, cross-functional teams Learning Opportunities Gain hands-on experience in B2B technology marketing, multicultural and dynamic regional team Develop an understanding of the data center, telecommunications industry and market trends Exposure to APAC markets and cultural nuances in marketing strategies Enhance skills in digital marketing, content creation, campaign execution and event management Learn how to use marketing tools (CRM, social media platforms, analytics) Develop creative problem-solving abilities Receive mentorship and guidance from experienced marketing professionals