About this role
Job Details
To develop and manage the marketing plan for EMEA for the Dental portfolio including market segmentation, targeting and product positioning in direct and b2B markets (with strong focus on the German market)To actively manage the downstream product portfolio needs including key messaging to drive behaviour changes, congress strategy, surgeon trainings, and product supportTo support sales through identification of strategy, management of sales cycles and establishment of revenue targetsTo be the subject matter expert for the areas of responsibilityTo create and manage the product marketing message, brand values/ awareness and ensuring the value proposition is constantly aligned to the market needsWith overall responsibility for developing support for the sales team with marketing collateral, education, and competitor/ market intelligenceTo help drive sales to meet the budget requirements
What will this role involve?
Generation of sales materials, digital platforms, collateral and other marketing toolsManagement of customer feedback (Post Market Surveillance along with R&D and Clinical Team)Management of product upgrades, development and line extensions into the marketManagement of analytical market data, market shares, competitor activity and sales trend analysisSupporting and validating sales management forecasts and budget processesProviding expertise and field support to target key accountsProviding analysis and input for pricing strategyProviding analysis and input for market strategiesManaging the development of user groups in conjunction with the Clinical Team and undertaking “Voice of Customer” with other activities to gain market insightDeveloping and managing a strategic clinical plan to support product launches and key marketing messages/ targeted campaignsProviding distributor support (co-marketing activity, promotions and supply channel support)Providing support to German (Czech) sales team and international BDM's ; support own workshopsDefine and manage key conferences and symposia’s to be attended, ensuring a good business case and return on investment through solid objectivesDefine and manage media and social media strategy according to AMS guidelinesSupport special projects (e.g. WebShop) What we're looking for?
Previous experience at a Dental company (manufacturer of surgical products e.g. implants)Previous experience in medical device sales and/or Marketing; ideally in the area of surgical sutures, hemostasis products and bone replacement materialA collaborator – willingness and passion to partner with multiple stakeholders to achieve goalsExcellent written and verbal communication skills- including training and presentationsGood anatomical knowledge a mustProject management skillsTime management skills with the ability to prioritize activitiesStrong problem-solving skillsExcellent analytical skillsAbility to read, understand and communicate technical documentationProficient in Microsoft suit of products; basic Adobe skills a plusAbility to exercise tact and good interpersonal skillsPro-active time management skills, including prioritization based on business needHighly motivated, able to work in a fast-paced environment with continual changeEnglish and German spoken and written are mandatory, another language is an advantageWillingness to travel international (up to 50%)+3 years Marketing experience required; previous marketing experience gained in the German market would be an asset AMS provides equal employment opportunities for all applicants. We highly value and encourage diversity across our workforce meaning that no one will be discriminated against because of their gender, race, age, nationality, disability, or any other protected characteristic as prohibited by law.
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