About this role
Lead the end-to-end brand strategy and execution for the brands in your portfolio, including managing the brand P&L, PPC paid advertising, promotions, listings, and content/SEO on Amazon and other channelsPartner with the Purchase and Shipment team for inventory management and planningBuild and execute the marketing and PPC ads plan for your brand, set the forecast, and manage the ongoing business end-to-end to drive topline sales and profit growth for your brandLead strategy for Amazon search, conduct and oversee promotions, deals, and coupons, and optimize everyday and promotional pricingWork closely with Product R&D Team to launch new products to drive trial, household penetration, and build basket sizeExpand to new marketplace channels and new geographies for brands under portfolioApply best in class content optimization strategies to help your brand stand out from the competition and improve conversion rates, this may include working with our creative or product team for area enhancementsAcquire data from multiple and diverse sources when solving problems and seek to uncover the root causes of difficult problems, ability to perform business and marketing analysis to your portfolio for reporting (sales, sell thru, CTR, CPC, P&L, etc) Look to make sense of complex, high-quantity, and sometimes contradictory information to solve problemsFollow through on commitments and make sure others do the sameAct with a clear sense of ownership of all brands and products under the portfolio and take responsibility for decisions, actions, and failuresConstantly find ways to improve processes for the most effective and efficient outcomes. Some traveling is required to our Hicksville, Long Island Office
Bachelor’s or Master’s Degree in Business/Marketing/Supply Chain, etc2-4 years of experience in marketing strategy and hands-on execution, with experience driving strategies and sales growth on AmazonStrong knowledge of both brand building and e-commerce fundamentals, with an understanding of how media fits into the broader strategy for driving page visits and conversionsAbility to take pressure and ownership of your portfolio.Experience working in a role that balanced brand strategy and eCommerce skills, previous roles in media buying or brand strategy at eCommerce-focused agencies, or from personally having built and grown your own small or medium sized brand on AmazonComfort with ambiguity and building and designing new brand management and marketing processes to scale as we grow the business and the companyResults-driven and ability to think outside of the box for continuous improvementsHas a track record of exceeding goals successfully Additional Information
Job Type: Full-Time
Work Location: Hicksville, NY; New York, NY
**We offer CPT, OPT, H1B Sponsorship for International Applicants (US Only)
All your information will be kept confidential according to EEO guidelines.