About this role
In order to work in Ireland a non-EEA National, unless they are exempted, must hold a valid employment permit. Please review the Eligibility and requirements for an employment permit if you are unsure of your eligibility to apply for this vacancy. Marketing & Social Media Manager required to work at The Creamery Cafe, The Promenade, Salthill, Galway, H91 T866. The successful candidate must have at least 1 year of experience in a similar role. Duties will include: • Developing, implementing and managing the café’s marketing and social media strategy to increase brand awareness, customer engagement, footfall and sales. • Planning and managing marketing campaigns, seasonal promotions, events and product launches in line with commercial objectives. • Developing and maintaining a marketing calendar and coordinating marketing initiatives throughout the year. • Planning and overseeing the creation, scheduling and publication of engaging content across Instagram, Facebook and other relevant digital channels. • Managing the company’s social media presence and ensuring consistent brand communication across marketing channels. • Developing marketing materials, promotional content and digital campaigns for the café’s products, services, events and special offers. • Managing digital advertising and social media promotional campaigns and monitoring their effectiveness. • Establishing marketing objectives and KPIs and monitoring campaign performance against agreed targets. • Analysing social media, digital marketing and customer engagement data to evaluate results and identify opportunities for improvement. • Conducting market, customer and competitor research to identify trends and new promotional opportunities. • Developing customer acquisition and retention initiatives, including loyalty programmes and promotional campaigns. • Identifying and coordinating promotional partnerships with local businesses, community organisations, influencers and other relevant partners. • Managing and updating digital marketing content, including the company website and online business listings. • Monitoring customer feedback, online engagement and enquiries and using insights to support marketing and business development decisions. • Working closely with management to develop marketing strategies aimed at increasing customer traffic, sales, retention and brand visibility. • Monitoring marketing expenditure and assisting management with the effective allocation of marketing resources. • Coordinating external suppliers and service providers involved in advertising, design, printing and other marketing activities. • Preparing regular reports on marketing activities, social media performance, campaign results and progress against marketing objectives. Salary: €36,605 per annum. Hours: 39 hours per week. To apply, please contact Ronan Galvin at [email protected].