About this role
*Job Summary*
MLI is looking for a Social Media & Marketing Coordinator to create English and Chinese content and keep our social media accounts running day to day, with a particular focus on *Xiaohongshu (RedNote).*
Working with the Marketing Manager, you will turn approved plans and briefs into graphics, short videos and published content. This is a hands-on role for someone who enjoys making content, keeping projects organized and following work through from the initial brief to final delivery.
*Responsibilities*
* Write, edit and adapt English and Chinese social media copy for each account?s audience and tone. * Film and edit short videos and design social media graphics, including covers, captions and promotional materials. * Maintain content calendars across multiple accounts, keeping drafts, reviews and publishing dates on schedule. * Coordinate photo and video materials with colleagues and organize source files, editable assets and approved content. * Prepare, schedule and publish approved content, checking image dimensions, video formats, copy, hashtags and platform requirements before posting, and verifying that each post displays correctly. * Support paid social campaigns by preparing ad materials, setting up approved campaigns and tracking spend and basic performance metrics under the Marketing Manager?s direction. * Assist with online promotions, marketing campaigns and on-site events. * Maintain organized marketing files and performance records, and prepare brief progress updates. * Manage assigned tasks independently, flag questions or delays early, and incorporate feedback within agreed deadlines.
*Requirements*
* At least one year of relevant marketing, social media or content creation experience. Agency experience, in-house education marketing experience is preferred. * Strong writing and editing skills in both English and Chinese, with the ability to adapt content naturally for each audience. * Experience creating and publishing content for multiple social media accounts, with a strong understanding of Xiaohongshu content formats and trends. * Practical skills in video filming, production and editing, as well as graphic design, supported by a verifiable portfolio. * Familiarity with platform-specific image dimensions, video formats, caption structure, hashtags and publishing rules. * Proficiency in CapCut, Jianying (??), Canva, Gaoding (??) and Adobe Creative Cloud, along with Google Workspace and Lark for everyday collaboration and file management. * Ability to support paid advertising execution and track basic campaign metrics. * Strong organization and attention to detail, with the ability to prioritize competing tasks and deliver accurate work under tight deadlines. * Clear communication, a collaborative approach and consistent follow-through, including asking questions early and completing revisions on time. * *Please submit your resume, *_*portfolio and LinkedIn profile link. *_
Pay: $42,000.00 per year
Benefits: * Casual dress * Dental care * Life insurance * On-site parking * Paid time off * Vision care
Application question(s): * If you have a portfolio, please provide the link here.
Experience: * Marketing: 1 year (preferred)
Language: * Mandarin (required) * French (preferred)
Work Location: In person