About this role
Job Title: Channel Marketing Manager - Partnerships Salary: £50,000 - £55,000 Location: Hybrid (1-2 days per week in London office) At Pod, we're accelerating the transition to electric vehicles by making charging simple, smart and accessible. As our Channel Marketing Lead, Partnerships , you'll play a pivotal role in driving growth through our indirect sales channels and strategic partners. You'll own the marketing strategy and execution across key partner segments including wholesalers, installers, automotive OEMs and dealerships, fleet and leasing providers, homebuilders, and energy companies. Working at the intersection of Marketing, Sales and Partnerships, you'll create compelling go-to-market programmes that enable partners to sell Pod effectively, generate demand, and deliver measurable revenue growth. Reporting to the Head of Partnerships & Commercial Marketing, you'll have the opportunity to shape how Pod goes to market through partner ecosystems and help establish Pod as the leading EV charging partner across multiple industries. Here's what our Head of Partnerships & Commercial Marketing had to say: "As Channel Marketing Lead, Partnerships, you'll have a unique opportunity to define how Pod engages and grows through its partner ecosystem. From major automotive brands and energy providers to installers and homebuilders, you'll help create the marketing strategies and programmes that drive demand and revenue through some of our most important commercial relationships. This is a highly visible role with significant ownership, where you'll be trusted to challenge, innovate and shape our approach as we scale. If you enjoy combining strategic thinking with hands-on execution and want to play a key role in the energy transition, this is the role for you." Lead Channel Marketing Strategy You'll develop and own the channel marketing strategy across indirect sales and partnership channels, ensuring activity aligns with wider commercial objectives and contributes directly to revenue growth. You'll identify opportunities to expand reach, deepen partner engagement, and increase partner-generated demand. Develop Go-to-Market Plans Working closely with the B2B Acquisition Manager and Partnerships team, you'll create and deliver go-to-market plans for partner propositions, product launches, campaigns and new channel opportunities. You'll ensure marketing activity supports both partner acquisition and retention goals. Drive Partner Marketing Campaigns You'll plan, execute and optimise integrated co-marketing campaigns with partners, combining digital, content, events and account-based marketing approaches to generate pipeline and revenue. You'll continuously test and refine activity based on performance insights. Own Partner Enablement Programmes You'll create and manage the marketing resources, sales tools and communications that enable partners to position, promote and sell Pod effectively. You'll ensure partners have everything they need to succeed while strengthening long-term relationships. Lead Events and Industry Engagement You'll develop and deliver a calendar of partner-focused events, including partner engagement programmes, acquisition events, trade shows, webinars and industry opportunities that increase Pod's visibility and commercial impact. Measure Performance and Optimise Results You'll establish channel marketing KPIs and reporting frameworks, tracking the effectiveness of campaigns, events and partner initiatives. Using data and commercial insight, you'll identify opportunities to improve performance and maximise return on investment. Partner Closely with Sales You'll work alongside Sales and Partnerships teams to understand partner needs, identify growth opportunities and develop programmes that support channel development, engagement and retention. Bring Market Insight into Strategy You'll stay close to market developments, customer behaviour and competitor activity across partner channels, translating insight into actions that strengthen Pod's market position and commercial performance. Manage Budget and Investment You'll own and manage channel marketing budgets, making informed decisions on where to invest resources to achieve the strongest commercial outcomes and partner impact.