About this role
We are looking for a skilled CRM & Retention Marketing Specialist to own and manage all email and SMS marketing efforts for a growing brand. Email templates are already built — this role is focused on managing, reviewing, and optimizing Klaviyo flows and campaigns, along with managing our subscription program via Recharge. This is a full-time, remote position that requires overlap with US business hours.
Responsibilities
Own and manage all email marketing campaigns and flows in Klaviyo (welcome series, post-purchase, win-back, browse/cart abandonment, promotional)Review, test, and update existing email templates to ensure they are working effectively and performing wellMaintain and optimize existing Klaviyo flows for performance and deliverabilityPlan, build, and send SMS campaignsManage the subscription program through RechargeUpdate PDPs and homepage content for new product launchesSegment audiences and personalize messaging for maximum engagementMonitor and report on email/SMS performance metricsRequirements
2+ years of hands-on Klaviyo experienceStrong understanding of Klaviyo flows and flow architectureComfortable reviewing, troubleshooting, and updating existing email templates (design/copywriting from scratch not required, but a plus)Experience with Recharge or a similar subscription management platformSMS marketing experienceFamiliarity with ShopifySupplement/CPG industry experience is a strong plusData-driven, highly organized, and self-directedMust be based in South America, or Europe and able to overlap with US business hoursBenefits
Competitive salary in US dollarsFully remote role