About this role
ORGANIZATIONAL SUMMARY: Girls on the Run International is a national nonprofit organization dedicated to creating a world where every girl knows and activates her limitless potential and is free to boldly pursue her dreams. We inspire girls to be joyful, healthy and confident using a fun, experience-based curriculum which creatively integrates running. GOTR is a physical activity-based positive youth development program that is designed to enhance girls’ social, psychological and physical skills and behaviors to successfully navigate life experiences. To learn more about our programs and impact, visit: https://www.girlsontherun.org/ . We believe that all girls and communities should have access to our programs. We strive to eliminate barriers to participation, to create programming that engages all communities, to be intentional about staff and volunteer diversity and to promote a culture of inclusion across the organization. POSTITION SUMMARY: Reporting to the Creative Director and in alignment with the mission of Girls on the Run International, the Graphic Designer supports the development and execution of engaging, on-brand creative across print and digital channels. This role contributes to a wide range of marketing initiatives designed to drive program participation, volunteer recruitment, fundraising, merchandise sales and brand awareness. As a member of the creative team, the Graphic Designer collaborates with colleagues across the organization to translate ideas, strategies and campaign objectives into thoughtful, effective visual communications. The role also supports the Girls on the Run council network through the development, adaptation and deployment of creative assets and marketing campaigns that enable local flexibility while maintaining a strong, consistent national brand. The ideal candidate is a creative and detail-oriented designer with strong design and production skills, experience working collaboratively within a creative or marketing team, and the ability to manage multiple projects and priorities. They bring a strong understanding of brand systems and visual storytelling, along with excellent communication, organization and time-management skills. This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. PRINCIPAL RESPONSIBILITIES: Develop high-quality, on-brand creative for print and digital channels across organizational priorities, including program participation, volunteer recruitment, fundraising, merchandise, events and brand awareness. Partner with the creative and broader marketing and communications teams to develop and execute cohesive multi-channel campaigns across social media, email, web, print, presentations, events and other marketing touchpoints. Create engaging digital and social content, including short-form video, Reels, motion graphics and other dynamic content, adapting creative for platform-specific formats and audiences. Contribute to the development and evolution of campaign visual identities, logos, graphic systems and other brand elements as needed. Apply and uphold Girls on the Run brand standards across creative work while identifying opportunities to evolve and strengthen the brand. Collaborate with teams across the organization, including Programming, Tech, Council Development, Partnerships and Fund Development, and Merchandise to translate objectives and content into effective visual communications. Develop and adapt creative resources, templates and campaign materials for the Girls on the Run council network, balancing ease of use and local flexibility with national brand consistency. Support photography and videography production, including shoot planning and coordination, on-site production support, asset selection and basic post-production; prepare, organize and optimize photo and video assets for use across print and digital channels. Prepare and manage creative assets for final production across print and digital applications, including file preparation, pre-press and web optimization. Help maintain organized, current and accessible creative resources, templates, brand assets and photo/video libraries for both HQ and council use. Stay current on design, digital and social trends, tools and emerging technologies, and identify opportunities to apply them to creative work and processes. GENERAL RESPONSIBILITIES: Demonstrate and uphold the Girls on the Run core values in support of the organization’s mission and culture. Work effectively both independently and collaboratively as part of the creative team and cross-functional teams. Build positive, collaborative relationships with Girls on the Run council staff, serving as a helpful resource for creative, marketing and brand needs. Communicate effectively, manage priorities and contribute to a collaborative, solutions-oriented team environment. Perform other duties and responsibilities as assigned in support of organizational and team priorities. Every member of our staff community is expected to serve as a Girls on the Run role model, exhibiting our core values and working to forward the mission. We commit ourselves to actively developing and nurturing positive relationships across the organization - with staff, council members, donors, and board members. Girls on the Run strives to provide staff with opportunities for meaningful in-person connection throughout the year including staff gatherings, professional development opportunities and organization-wide conferences. Employees are always encouraged, and in occasional instances required, to participate in and contribute to these events.