About this role
Ready for a challenge? Then Just Eat might be the place for you. We're a leading global online delivery platform, and our vision is to empower everyday convenience. Whether it's a Friday-night feast, a post-gym poke bowl, or grabbing some groceries, our tech platform connects tens of millions of customers with hundreds of thousands of restaurant, grocery and convenience partners across the globe. About this role: This position owns JET's long-term marketing strategy and insight agenda. It defines what marketing stands for, does and does not do, how it is structured and how marketing health is measured., though it interfaces with all of these streams. The role also leads and participates in large organisational projects as a key Marketing interface, drives a number of these projects, and drives marketing operational excellence - including Marketing transformations, Marketing OS, efficiency improvements, reporting frameworks and automation These are some of the key components to the position: - Defines global brand positioning, portfolio architecture, target audience frameworks and brand segmentation principles for use across all markets - Owns the annual insight agenda, including brand tracking, research priorities and strategic learning plans, and decides which strategic questions require central investigation - Sets the standards for brand architecture, naming logic and core strategic messaging territories; approves changes that alter the strategic shape of the brand - Translates customer, market and competitor signals into strategic recommendations for the Brand & Corp Comms leadership team and COO - Provides the strategic guardrails that Campaigns, Creative, Media and market teams must work within, without directing their day-to-day execution choices - Reviews brand performance monthly and refreshes strategic priorities when evidence shows that positioning, audience focus or architecture should change - Leads the Marketing op