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Copywriter - DTC Brands (US Market) @ Paired

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About this role

We're looking for a Copywriter to help bring the brand to life across every customer touchpoint. In this role, you'll partner closely with our Creative Strategy, Growth, and Design teams to develop compelling messaging across paid advertising, creator content, landing pages, email, web, and retail initiatives. You'll transform customer insights, product benefits, and creative concepts into clear, persuasive copy that engages customers and drives action.

Responsibilities

Write compelling copy across paid advertising, email, web, landing pages, retail, and promotional campaignsDevelop headlines, hooks, scripts, product messaging, and campaign concepts that drive engagement and conversionPartner with Creative Strategy, Design, and Growth teams to bring campaigns and creative concepts to lifeSupport product launches, promotions, and retail initiatives with customer-facing messagingRefine copy based on performance insights, customer feedback, and creative learningsRequirements

3+ years of copywriting experience within DTC, eCommerce, consumer brands, or agency environmentsExceptional writing, editing, and storytelling skillsExperience writing across multiple formats, including advertising, email, web, and video scriptsStrong understanding of consumer psychology and persuasive communicationA portfolio showcasing high-quality copywriting workStrong organizational, communication, and project management skillsAbility to manage multiple priorities in a fast-paced, remote environmentSelf-starter who takes ownership, embraces feedback, and thrives in high-growth teamsBenefits

Competitive salary in US dollarsFully remote rolePerformance bonus potential for winning ads

Skills

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