About this role
KEY RESPONSIBILITIES:
Assist with all digital paid campaigns, including but not limited to banner campaigns, social media campaigns, advertorial performance, email marketing, and post-campaign reports. Work closely with the Sales and Ad Ops teams across the region.
• Google Ad Manager:
• Manage Google Ad Manager campaigns, monitoring and optimizing the campaign results to meet the booked impressions, achieve higher CTR and viewability ads across the different publications.
2. Performance Campaigns:
• Set up Facebook & Instagram campaigns via Meta Business Suite and ensure campaign delivery according to KPI.
• Set up Google AdWords (SEM, GDN & YT), LinkedIn, Twitter Ads, TikTok and etc when required.
3. Email Marketing
• Scheduling eDM campaigns via E-newsletter platform.
4. Campaign Reporting
• Prepare post-campaign reports of banner campaigns, social media campaigns, advertorials and eDMs.
• Housekeeping for the screenshots and reports to ensure that they are in the shared drive.
QUALIFICATIONS
• 1 - 2 years of working experience.
• Experience in Google Ad Manager and Meta Business Suite will be an added advantage.
• Analytical, meticulous, detail-oriented, highly organized, and a good team player.
LANGUAGE REQUIREMENT
Fluency in written and spoken English is preferred to facilitate effective collaboration with regional teams.
APX Luxury is one of Asia’s most vibrant and progressive independent media houses. Our portfolio includes a variety of successful regional publishing brands in lifestyle and luxury markets across Hong Kong, India, Malaysia, Singapore, and Thailand. Print publications include AUGUSTMAN, HELLO! Magazine Thailand, Prestige, and PIN Prestige. Digital offerings include Lifestyleasia.com, Augustman.com, PrestigeOnline.com, and PinPrestige.com.