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Editor - LSA @ Burda

Hong KongOnsiteFull-time
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About this role

JOB TITLE: Editor (LSA)

DEPARTMENT: Editorial

REPORTS TO: Editor-in-Chief (LSA)

JOB SUMMARY

Lifestyle Asia is seeking a dynamic, digitally savvy Editor deeply embedded in Hong Kong’s cultural ecosystem to shape the publication’s voice across digital, social, and experiential formats. Reporting to the Editor-in-Chief, this candidate will actively bridge the gap between creative storytelling and strategic commercial growth—curating high-profile exclusives, driving reader engagement, and collaborating with sales to create bespoke branded content for top-tier global luxury clients. Beyond basic editorial oversight, a truly proactive candidate will demonstrate the foresight to spot rising cultural trends before they break into the mainstream. They must possess a sharp commercial acumen to translate brand briefs into authentic editorial narratives with pitch-to-publish speed across multi-channel distribution (including short-form video and live coverage).

KEY RESPONSIBILITIES

• Supporting the EIC with brand campaigns and events

• Line-editing, copy-editing, and fact-checking work submitted by junior writers, sub-editors, and freelancers to ensure brand tone, accuracy, and style consistency

• Leading the creation and execution of new IPs and campaigns for the brand

• Creating editorial and branded content for Lifestyle Asia Hong Kong

• Covering brand news and trending stories on luxury lifestyle topics

• Representing Lifestyle Asia Hong Kong at high-profile events including brand launches, press previews, exclusive interviews, etc.

• Constantly generating ideas for new editorial content campaigns and projects, as well as creative ways to cover sponsored content (digital cover, lists, badges etc.)

• Establishing content and marketing partnerships with brand partners

• Collaborating with social media managers or self-producing short-form video content and visual assets for major coverage and events and topics

• Planning and maintaining the monthly/quarterly content pipeline, balancing daily breaking luxury news with evergreen features and major commercial beats (e.g., Watches & Wonders, Art Basel Hong Kong, Michelin guide announcements)

QUALIFICATIONS

• A passion for lifestyle content

• A deep personal standard for storytelling quality—possessing the curiosity to dig beyond press releases to find unique angles.

• Knowledge of lifestyle brands in Hong Kong and on an international level

• Excellent writing and communication skills in English (Cantonese is a plus)

• Ability to write engaging, well-researched, SEO-friendly stories and headlines

• Detail-oriented, resourceful, and can work fast under daily deadlines

• Social media-savvy and always staying on top of trending topics in society

• Professionalism when covering live events and working with agencies

• Experience in working with digital KPIs (engagement, reach)

• Proactive problem-solving

BENFITS

• Medical insurance

• 5-day work week

• 14 days of annual leave

• Opportunity to work with experienced, knowledgeable industry professionals

• Opportunity to contribute to both web and print

About us

APX Luxury is one of Asia’s most vibrant and progressive independent media houses. Our portfolio includes a variety of successful regional publishing brands in lifestyle and luxury markets across Hong Kong, India, Malaysia, Singapore, and Thailand. Print publications include Travel+Leisure Southeast Asia, Hong Kong, & Macau, Augustman, HELLO! Thailand, Prestige, PIN Prestige, and Travel+Leisure India & South Asia. Digital offerings include Travelandleisureasia.com, Lifestyleasia.com, AugustMan.com, PrestigeOnline.com, PinPrestige.com, Travelandleisureindia.in and Architecture

Skills

Editorial

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