About this role
About Paired
Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent! We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
Our client They run like a high-performance sports team.
No fluff. No bloated teams.
We win through clarity, creative firepower, and relentless testing.
As their Creative Strategist, you’ll lead the creative direction for some of the fastest-scaling eCom brands across TikTok and Meta. You’ll own the strategy, direct the content team, and obsess over what works (and what doesn’t).
What We're Looking For
You get what makes people stop scrolling.You know how to turn a product into a story, a story into a hook, and a hook into revenue.You are the missing link between performance and creativity.If you’re obsessed with ads, culture, performance data, and crafting thumb-stopping creative that actually sells, you might just be the one we’re looking for.
What Will You Do
Lead creative strategy across Meta & TikTok campaignsTurn product insights into winning hooks, angles & ad scriptsWork closely with editors & designers to bring ideas to lifeAnalyze performance data to inform next-gen creativesSpot trends early & translate them into scroll-stopping ideasOwn the creative feedback loop across accountsManage and mentor a lean team of editors and creatorsEnsure all creatives align with brand, performance & platform requirementsKeep clients looped in without drowning them in noiseRequirements
You’ve worked in a creative strategy role at a performance agency or eCom brandYou understand UGC, social-first content, and how to drive conversions with creativeYou’re fluent in Meta & TikTok ad mechanics — and why they differYou think in hooks, first seconds, and messaging frameworksYou can break down results & back your ideas with dataYou’ve led content production teams and thrive on collaborationYou know your way around Premiere Pro (or can speak editor language fluently)You’ve got copy chops — even if you’re not a full-time writerYou can confidently manage timelines, feedback loops, and team workflows
What you'll bring to the table
A proven understanding of consumer psychology + viral contentA feel for digital culture and emerging social trendsStrategic leadership and clear communication with both team & clientsA bias for action. You don’t wait for permission to improve somethingOrganization skills that make others jealousA mindset of excellence — not perfection, but constant growthBenefits
A high-performance team culture — no fluff, just resultsRemote work freedom + flexible hoursCompetitive salary + bonus potential tied to performanceSupport for education (books, courses, training)A seat on a winning team where your creative strategy directly impacts the scoreboardReal career growth in a fast-scaling agency