About this role
Location: London & Liverpool Hybrid, plus some travel. Diversity matters We are building a brand that represents the people of the world. It’s what you do that counts, and we are always looking to expand perspectives and voices to shape our future. We see you, we celebrate you, we want you! Who we are You might know us as the inventors of the bath bomb, but there’s more to this great-smelling, partly employee-owned, family-run company than pioneering cosmetics. We believe our business should put more back into the world than it takes and demonstrate that capitalism can be a force for good. The Living Wage Foundation’s statement 'a hard day's work deserves a fair day's pay' is one that we are proud to commit to in the UK. As an accredited Living Wage employer, we put our people first and fight cruel practices like animal testing, promote regeneration, and show that it is what’s inside that counts - whether that’s an ingredient in a product, or the minerals in a smartphone. The role This is a fantastic opportunity for someone looking to grow their PR career in a values-driven, fast-paced environment. As our Regional and Anchor Store PR Coordinator, you will support and deliver PR activity across the UK & Ireland, helping to earn media coverage, build regional media relationships, and bring the Lush brand to life in communities up and down the country. You will work closely with the UK&I Retail PR Lead and store teams, contributing to regional campaigns and anchor store PR while also supporting the day-to-day running of the press office. You will play an active role in key seasonal moments including Christmas, Diwali, Hanukkah, Lunar New Year and Valentine’s Day. The role is hybrid, based between London and Liverpool, with very frequent travel across the UK&I as a core part of the role. This includes attending regional events, supporting anchor stores, and building media relationships in communities throughout the country. Want to see where a career at Lush could take you? Head over here to explore real stories of growth and development across the business. Please note: We may close this vacancy early if we receive an overwhelming response or our business requirements change. Regional PR Support the development and delivery of regional PR plans across the UK&I, working closely with the UK&I Retail PR Lead Proactively research, build and nurture regional media contacts throughout the UK&I, developing relationships that help drive coverage Help to generate and place stories about Lush products, stores, store events, people and brand ethics across local and regional media Support the adaptation of national PR and brand strategies into relevant, creative consumer activity across regional channels Work with UK&I store managers to support and coordinate regional PR activity Write and distribute seasonal and regional press releases and pitches, tailored to regional audiences and media Support the planning and on-the-ground delivery of regional PR events Anchor Store PR Support PR activity for Lush’s anchor stores in line with the company’s brand strategy, helping these flagship locations receive strong, consistent coverage Help develop and pitch anchor store stories that highlight the unique character, events and community impact of each location Coordinate press send-outs and support media sell-ins for anchor store moments and launches Coordinate Lush Spa and Lush store experience appointments Reporting & Press Office Support Compile monthly regional PR updates highlighting wins, impact on business drivers and standout press quotes Upload press releases and content to WeAreLush.com Support the wider team with administrative duties as needed