About this role
WPHL-TV is looking to hire a full time Digital Producer! The Digital Producer will lead the newsroom’s online presence, providing accurate, engaging, and breaking news content.
• Develops and leads winning strategy for station content • Expert understanding of Facebook, Twitter, and other social media platforms • Expert understanding of SEO • Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines • Use our social media and website to build and reinforce brand recognition and drive viewers to television • Determines a story's emphasis, length, and format, and organizes material accordingly • Research and analyze background information related to news stories in order to be able to provide complete and accurate information • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions • Pitches on-brand local and trending stories during morning meetings • Shoots and edits content for on-air and digital • Produces reports for all platforms • Ensures that all content meets company standards for journalistic integrity and production quality • Builds and calendars digital campaigns to promote local shows and specials. • Writes stories for the web and other digital platforms • Finds new ways to use social media and our website to engage with viewers • Listens to police scanners to determine when to dispatch crews for coverage • Updates daily news assignment plans • Performs other duties as assigned Requirements & Skills:
• Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred • Proficiency in Associated Press style and WordPress • Maintain positive work environment through active team participation and cooperation with co-workers in all departments • Responds positively to feedback • Must be able to work independently • Must know when to engage with management for additional support and fact checking on more detailed stories