About this role
Job summary
Your Hospice Lottery and Make a smile lottery are weekly charity lotteries that raise vital funds for hospices and good causes across the UK. Players enter for the chance to win prizes while supporting essential care, wellbeing services, and community initiatives, making a direct and meaningful difference.
The Lottery Executive plays a key role in supporting sustainable income growth by managing and optimising partner engagement, agency performance, expanding acquisition channels, and strengthening operational oversight.
As part of the wider lottery team, the role contributes to commercial delivery by combining strong relationship management with a focus on performance and accountability to help protect and grow a vital unrestricted income stream.
As the lottery continues to scale, there will be opportunities for progression into senior management, with increasing involvement in strategy, partnerships and income delivery
Main duties of the job
Drive year-on-year growth in lottery income through improved partner and channel performance
Drive improvements in recruitment performance by actively managing agencies, identifying underperformance and implementing targeted actions to increase results
Expand and diversify acquisition channels, including onboarding new agencies and routes to market
Strengthen retention by working with partners to identify and act on attrition drivers
Build high-performing, accountable partner relationships with clear performance expectations
Analyse performance data across partners and channels, providing clear insight and recommendations to improve recruitment, retention and overall performance
Support the Head of Lottery with their agenda including Lottery strategy and identification of potential new partners.
About us
Here at St Helena, we believe that everyone living with an incurable illness has the right to live and die with choice, compassion and dignity. Families deserve to be cared for and anyone coping with loss should be supported through their grief.
Our vision is to create a community where everyone knows that as the end of their story draws near, they will be cared for and die where they choose to be; where loved ones have the opportunity to make the most of life together, surrounded by people who care and support one another.
Since we opened in 1985, this belief drives us to provide the best end of life care and bereavement support to everyone in north east Essex, not just today but for years to come.
Job description Job responsibilities
Build and maintain strong, proactive relationships with partners and agencies to support long-term performance and collaboration
Monitor recruitment metrics across all channels, identifying trends and optimisation opportunities
Contribute to acquisition planning by identifying opportunities for growth across existing partners, new agencies and emerging channels
Lead regular performance review meetings with partners, sharing insight and feedback, and working collaboratively to optimise activity and maximise growth opportunities
Identify, onboard and scale new acquisition agencies to support growth
Work collaboratively with internal marketing team to align acquisition activity and campaigns
Analyse recruitment, retention and channel performance data to drive continuous improvement
Support innovation in recruitment approaches, testing new channels and methods to increase reach
Prepare regular performance updates and summaries, highlighting trends, risks and opportunities to inform planning and prioritisation
Person Specification
Qualities Essential
Results-driven with strong sense of accountability Proactive, resilient and comfortable working in a performance-focused environment Highly organised with ability to manage competing priorities Driving license and access to a vehicle to use for work purposes
Desirable
Ambitious with desire to progress into senior leadership Passion for innovation and continuous improvement Commitment to the values and mission of the organisation
Qualifications Essential
Further education qualification or a professional business qualification
Desirable
Relevant qualification in marketing, business, or fundraising
Communication Essential
Excellent presentation skills Confident communicator able to influence and challenge constructively Strong relationship management skills with internal and external stakeholders
Desirable
Experience presenting performance data to senior stakeholders Ability to handle complex or sensitive partner conversations
Experience Essential
Experience of working with finances including budget setting & monitoring of income as well as expenditure against targets. Experience managing external partners or agencies with performance accountability Proven track record of driving income or sales growth
Desirable
Experience in lottery, fundraising, or subscription-based products Experience in multi-channel acquisition environments
Skills and Knowledge Essential
Strong organisational and planning skills Strong IT Skills/computer literacy Strong understanding of the ability to drive sales/targets Strong commercial awareness with ability to interpret and act on performance data Ability to manage multiple stakeholders and drive performance outcomes Analytical mindset with ability to translate insight into action
Desirable
Knowledge of charity sector Knowledge of the Gambling, Commission and Data Protection Act as well as Fundraising Regulator Understanding of supporter lifetime value and retention strategies Knowledge of charity lottery or regulated environments Experience onboarding and scaling new partners or suppliers
Disclosure and Barring Service Check This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.
Employer details Employer name St Helena Hospice
Address Myland Hall
Barncroft Close
Colchester
Essex
CO4 9JU
United Kingdom
Employer's website https://www.sthelena.org.uk/ (Opens in a new tab)