About this role
Head of Player Marketing/CRM at Arena Entertainment. Location: London, England, United Kingdom. Role: leading CRM, driving retention, optimizing loyalty Requirements: Senior CRM leader with commercial retention and lifecycle expertise, hands-on with marketing automation, segmentation, and data-driven optimisation in iGaming or comparable high-growth digital businesses. Category: Marketing Seniority: Senior Level Tools: Bloomreach Engagement, Braze, Salesforce Marketing Cloud, Customer.io, Iterable, SQL, APIs, webhooks Commitment: Full Time Workplace: Onsite Languages: English