About this role
Are you a strategic and hands-on Partner Marketing Manager ready to build and scale ABAX's partner marketing capabilities?
We’re looking for someone to lead and execute ABAX’s partner marketing activities across our seven European markets, with an initial focus on Norway and Sweden. In this role, you will turn plans into action and work hand-in-hand with cross-functional teams to drive seamless execution, deliver measurable results, and ensure strong alignment with Sales — all while shaping ABAX’s partner marketing across Europe. This role can be based in Sweden, Norway, or Finland.
Does this sound like your next challenge? We’d love to hear from you!
Some of the things you will be working on:
Partner Campaign Execution
Execute partner marketing campaigns and co-marketing initiatives based on agreed plans, including setting up, launching, and coordinating joint activities with OEMs, integration partners, ISVs, industry associations, and resellers
Manage campaign tracking and performance data for partner activities in marketing systems, ensuring consistent and timely lead delivery to Sales
Content & Partner Enablement
Develop and maintain partner marketing toolkits with co-branded campaigns, content and guidelines
Adapt and localise partner content for relevant markets
Attract and scale partner-led demand generation across different partner verticals
Partner Events & Activities
Drive marketing programs with industry associations and member networks
What we believe you bring:
Bachelor’s Degree in Marketing, Business Administration, or a related field
Proven experience in partner marketing, channel marketing or ecosystem-led growth (B2B/SaaS preferred)
Strong hands-on campaign management across digital channels
Experience with CRM and marketing automation tools (HubSpot preferred)
Solid understanding of lead flows and experience working closely with Sales teams
Strong communication skills in English and at least one Nordic language (Finnish, Norwegian, or Swedish)
What we offer:
A role with immediate focus on Norway and Sweden, and the opportunity to expand across ABAX's seven European markets
The opportunity to work with an experienced international marketing team
Professional development and the chance to build expertise across the full marketing mix
A collaborative, inclusive environment with autonomy and trust
Practical Details:
Start Date: As soon as possible
Work extent: Full time
Location: Stockholm - Larvik or Espoo
We believe great work happens together. Being in the office at least three days a week helps us collaborate closely, learn from each other, and build a strong culture.
Background Check and Reference Verification Successful employment is contingent upon ABAX receiving satisfactory references.
As part of our hiring process, we perform a digital reference check through RefApp, an advanced online solution for managing this procedure.
Please be aware that a background check will be conducted simultaneously with the reference check.
Equal Opportunities At ABAX, we are dedicated to creating an inclusive environment for all our colleagues. This commitment extends to ensuring that our recruitment practices and processes are as inclusive as possible. We encourage applicants from all backgrounds to join us in strengthening our focus on equality and diversity in the workplace.
About ABAX ABAX is a leading European telematics IoT platform offering connected mobility solutions for vehicle tracking, tool tracking, and equipment control. Our mission is to deliver mobility data insights that empower people to do more with less.
With over 500,000 tracked assets and 40,000 customers, ABAX delivers reliable and powerful solutions for businesses relying on physical operations. Our advanced platform transforms customer needs into actionable insights and automated reporting, driving efficiency and operational excellence.
We operate across Europe, with over 350 employees working from our facilities in Norway, Sweden, Denmark, Finland, the Netherlands, Belgium, Poland, and the UK. Our Head Office is in Larvik, Norway.