About this role
Paired is a global staffing and recruiting agency that specializes in pairing remote work with top-tier talent!
We are dedicated to connecting talented individuals with remarkable companies in need of their skills. Our goal is to create fulfilling job opportunities for professionals around the world.
We’re looking for a skilled Email Copywriter with hands-on experience writing high-performing email campaigns for DTC brands or agencies, preferably serving the US market. This role is ideal for someone who understands how email drives revenue in eCommerce — from promotions and launches to retention and lifecycle flows.
You’ll be responsible for crafting clear, persuasive, and on-brand email copy that converts, while working closely with marketing and creative teams to support growth initiatives.
Key Responsibilities
Write engaging, conversion-focused email copy for DTC eCommerce brandsDevelop campaigns for promotions, product launches, newsletters, and announcementsCreate and optimize lifecycle flows (welcome, abandoned cart, post-purchase, win-back, etc.)Collaborate with designers and marketers to align copy with visuals and strategyAdapt tone and messaging based on brand voice and audience segmentsReview performance data and iterate on copy to improve open rates, CTR, and revenueMaintain consistency and quality across all email communicationsRequirements
Proven experience as an Email Copywriter for DTC brands or marketing agencies Strong understanding of eCommerce email strategy and customer lifecycle marketing Excellent written English (native or near-native level preferred) Experience writing for US-based audiences is a strong plus Ability to work full-time, aligned with US working hours Comfortable working remotely and managing deadlines independently Portfolio of email campaigns or flows that demonstrate performance-driven copy
Nice to Have
Experience working with ESPs such as Klaviyo, HubSpot, or similarFamiliarity with A/B testing and performance optimizationAgency background supporting multiple brandsBenefits
Fully remote, full-time contractor role Competitive compensation up to $2,500 USD/month Opportunity to work with fast-growing DTC brands Clear expectations, autonomy, and long-term collaboration potential