About this role
Account Director (Retention Marketing – Klaviyo Expert)Remote | Full-Time | Competitive Pay + Bonus
Redwood is a retention-first email agency partnering with fast-moving 8 - 9 figure DTC brands. We’re looking for a senior Account Director to lead customer lifecycle strategy across multiple client accounts.
This is a strategic leadership role. You should have experience working with large brands, know what great lifecycle marketing looks like, and be able to guide both planning and execution from end to end, on enterprise level builds.
What You’ll DoOwn retention strategy a range of high-growth DTC brandsStrategize, build and optimize full lifecycle systemsLead client strategy calls and oversee all retention performanceGuide internal teams on execution and campaign productionSpot gaps, bring ideas, and push the work forward
What We’re Looking For5+ years in retention or lifecycle marketingReal experience with larger or complex brandsDeep Klaviyo expertise, beyond the standard sets of plug-and-play flowsExperience with enterprise retention and marketing automationsStrong strategic thinking and client leadership skills
Bonus If:You’ve worked in an agency or across multiple accounts
Why RedwoodSmart team, strong clients, no fluffReal ownership, fast pace, full supportRemote FriendlyReal room to grow, on a fast timeline
Who This Is Not ForThis isn’t the right role if your experience is limited to:
Running retention for small brands only (<$1m a month ecom)Installing standard pre-built flows without deeper structural or strategic thinkingKnowing your way around Klaviyo, but not being able to go toe-to-toe on details with experts in the spaceWorking on a few accounts with light involvement, without full ownershipWe’re looking for someone who has led retention programs from the inside—who's been in the room, shaped the plan, and seen it through.