<img src="https://dmscdn.successfactors.com/27c0a91770d9ecac9ed08a9f63f401a6121aa728d77960676d754d492bcae147/static_content/8761288a654040abb2af/jobad1.png" alt="" width="748" height="128"> We are seeking a detail-oriented, data-driven Marketing Lead Manager to join our growing marketing operations team. This role is essential in driving pipeline quality by ensuring that incoming leads are properly qualified, routed, enriched, and ready for productive engagement by sales. You will be responsible for evaluating the performance and outcomes of marketing campaigns, performing regular audits of lead routing accuracy, and maintaining accurate and actionable reports across Sales Cloud and other marketing automation platforms to support lead generation strategies and help deliver excellent customer experience. You will work closely with our marketing, sales, and digital automation teams to monitor integrated chatbots, analyze customer-question patterns, and recommend automation or content improvements that accelerate conversion. This is a highly collaborative role that blends customer interaction, systems expertise, and operational precision to support accelerated demand generation across our organization. This position will sit on-site full-time in either Berlin or New Haven, CT reporting to the Director of Marketing Communications. What will you be doing The Access and Egress Hardware Group (AEHG) is a division of the ASSA ABLOY Group’s Commercial Hardware business segment. We focus on providing durable, secure, and elegant hardware and access control solutions to our channel partners, and a safer world for our end-users. <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Working with the Inside Sales and marketing team to evaluate marketing-sourced leads, ensuring they meet B2B manufacturing-focused ideal customer profile and segmentation criteria.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Collaborating with marketing and sales to ensure that lead scoring, routing rules, and qualification thresholds remain aligned with evolving business priorities.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Providing and executing a standard framework for conducting initial outreach (email, phone, or automated sequences) to unverified leads to validating interest, authority, business need, and timeline.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Monitoring integrated chatbots to identify trends in customer questions, recurring pain points, and opportunities to automate responses or improve knowledge-based content.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Documenting customer interactions and qualification insights in CRM systems, ensuring transparency and accessibility for downstream teams.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Contributing to continuous improvement by recommending enhancements to automation workflows, chatbot scripts, scoring models, and data quality processes.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Providing timely reporting on qualification outcomes, conversion trends, and opportunities for marketing or sales enablement.</li> <li style="margin:0.0in 0.0in 8.0pt 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Work closely with cross-functional departments onsite, with offsite flexibility during temporary extenuating circumstances.</li> </ul> What are we looking for <ul style="margin-bottom:0.0in;margin-top:0.0px"> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">3–5 years of lead qualification, demand development, inside sales, customer service, or sales development experience, ideally in a B2B manufacturing or industrial technology environment.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">3-5 years of experience in the security, hardware, manufacturing, or access control industry strongly preferred.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Sales Cloud or equivalent CRM (HubSpot Customer Platform, Monday Sales CRM or similar) experienced required.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Strong proficiency in Salesforce tools (lead management, account association, contact hierarchy), with experience using platforms such as Agentforce, Plauti, Marketing Cloud, and Data Cloud, or other large data/asset management systems (Oracle, Product Information Management systems, Adobe Enterprise Management, or other) preferred.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Degree in Business, Marketing, Communications, or an equivalent field of study.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Experience working cross-functionally with marketing, sales, and operations teams.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Familiarity with conversational and customer service-focused automation tools, AI-driven chat interfaces, or customer-journey analytics.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> Ability to analyze patterns in customer questions and behaviors to inform sales and marketing strategy.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Excellent written and verbal communication skills with a customer-centric, problem-solving mindset.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Highly organized, proactive, and capable of managing multiple priorities in a fast-paced environment.</li> <li style="margin:0.0in 0.0in 0.0in 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Strong attention to detail and ability to maintain clean, actionable, and accurate data.</li> <li style="margin:0.0in 0.0in 8.0pt 24.0px;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif"> A continuous-learning mindset and comfort navigating dynamic, evolving workflows.</li> </ul> What we offer We’re passionate about providing amazing opportunities and benefits, so that you can enjoy a lifelong career with us. <ul style="margin-top:0.0in;margin-bottom:0.0in" type="disc"> <li style="margin-top:0.0in;margin-right:0.0in;margin-bottom:8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Annual Bonus.</li> <li style="margin-top:0.0in;margin-right:0.0in;margin-bottom:8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Competitive compensation and benefits package which includes multiple healthcare options, tuition reimbursement, and matching 401k. </li> </ul> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="disc"> <li style="margin-top:0.0in;margin-right:0.0in;margin-bottom:8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Generous holiday schedule and paid time off to refresh and recharge. </li> </ul> <ul style="margin-top:0.0in;margin-bottom:0.0in" type="disc"> <li style="margin-top:0.0in;margin-right:0.0in;margin-bottom:8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif">Employee pricing on our products and discount programs for travel, entertainment, and more! </li> </ul> We review applications regularly, so don’t hesitate, apply today! We are the ASSA ABLOY Group Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally. As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

Marketing Leads Manager (New Haven, CT, US, 06511) @ ASSA ABLOY AB

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