About this role
This position is responsible for strategic planning, creation, and implementation of marketing commercialization for products, brand and merchandising for a variety of reseller and retail customers. They will assure that product offering and program elements will be consistent with value proposition of our respective customers. They use knowledge of industry, product, and brand strategies to develop and execute programs that grow brand equity and sales through promotions, tradeshows, conversions, line reviews and merchandising through specific channels.