About this role
Create your future with Affin! You too can make a difference.
Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. Here, you don’t just stay at the forefront of the industry – you can make a difference too.
JOB PURPOSE
To meet the assigned KPIs and wealth targets (NII & NFI) through proactive and consistent sales activities including NTB acquisition, ETB farming and cross selling, etc.
ACCOUNTABILITIES
• Responsible for the growth in deposits and fee-based income (wealth solutions) for the assigned Enterprise Banking Division high value non-borrowing & borrowing business customers.
• Increased the customer stickiness and product holding ratio by aggressively cross selling wealth solutions such as Bancassurance/ Takaful, cash management solutions and etc. and driving for main operating account.
• Consistently analyze/ review customers/ team members portfolio in order to be able to continuously identify opportunities for banking solution upselling and cross selling initiatives.
• Build and maintain customer relationship to ensure desirable customer experience and satisfaction.
Sales Management
Responsible for the overall sales activities of acquiring new customers and retaining existing assigned high-value non-borrowing & borrowing business customers by:
• Achieving the assigned deposit growth and fee-based income target.
• Aggressively cross-selling Enterprise Banking wealth solution, cash management solutions and other banking solutions.
• Reaching out to potential business sectors and generate sustainable and quality inflow of potential leads.
• Work closely with the team leads to engages relevant stakeholders in all marketing, business and promotional activities in ensuring effective and quality sales and service standard.
• Manage sales processes to ensure compliance to Bank prescribed level of service standards. Provide support and assistance to other Departments/Divisions within the Bank with matters relating to the assigned segment.
• Ensure timely submission of sales performance related report.
• Maintains high compliance and sales discipline benchmark in accordance with Bank’s and regulatory guidelines.
JOB REQUIREMENTS
• Degree in Accounting, Finance, Banking, Business, Economics or any similar discipline.
• Experienced in marketing and credit processing.
• Strong command of Bahasa Malaysia and English, both oral and written.
• Good public speaking and presentation skills.
• Overall Bank’s Credit, Operations and Product knowledge.
• Keep abreast with SME issues, policies and trends in the country.
• Basic business acumen and industry knowledge.