About this role
Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US.
As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.
Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow.
About the roleAs our first Customer Marketing hire in EMEA, you’ll help shape how Synthesia partners with some of the largest and most forward-thinking companies across the region. This isn’t a typical customer marketing role — you’ll work hand-in-hand with our enterprise customers to bring their stories to life in creative, authentic ways that build both their brands and ours.
You’ll collaborate closely with Sales, Customer Success, and Field Marketing to design programs and experiences that make customers feel inspired, proud, and connected. From spotlighting transformative use cases to creating moments that celebrate innovation, you’ll play a key role in shaping how the world sees our customers — and how they see Synthesia.
What you’ll do:Develop and scale a regional customer marketing strategy that prioritizes key enterprise accounts, builds advocacy, and drives retention and expansion across EMEA.
Build and nurture relationships with customers to foster authentic advocacy
Create and amplify customer stories through multiple channels — from thought leadership and video features to speaking engagements and community activations — reflecting the diversity and innovation of our EMEA customer base.
Partner with Field Marketing, Sales, and Customer Success to design programs that integrate customers into our events, campaigns, and go-to-market efforts.
Build and manage scalable initiatives — from advisory boards and executive dinners to community and loyalty programs — that deepen engagement and showcase customer success.
Tailor all customer engagement to regional market nuances (language, culture, industry context), ensuring relevance and authenticity in every interaction.
You may be a good fit if you have: 6+ years of experience in customer marketing within B2B SaaS companies.
A proven track record building customer advocacy programs from scratch and driving enterprise-account engagement in EMEA markets.
Demonstrable expertise in storytelling: identifying compelling customer narratives, crafting content across formats (written, video, event/speaking), and amplifying them across channels.
Strong relationship-building skills: able to engage senior customer executives and internal teams (Sales, CS, Product, Marketing) effectively.
Excellent written and verbal communication skills; able to tailor messages to different markets and cultures across EMEA.
Passion for building authentic communities and celebrating customer success in creative, human ways.
Based in the EMEA region, with willingness to travel within the region as required.
At Synthesia we expect everyone to...
Put the Customer First
Own it & Go Direct
Be Fast & Experimental
Make the Journey Fun
You can read more about this in this public Notion page
The good stuff...In addition to being a part of a great team, working in a fun and innovative environment, we offer...
A competitive salary + stock options in our fast-growing Series D start-up.
Paid parental leave entitling primary caregivers to 16 weeks of full pay, and secondary 5 weeks of full pay
25 days of annual leave + public holidays in the country where you are based.
Cycle to work scheme (London).
Regular socials.
Private Medical Insurance (Medical History Disregarded basis) including mental health support, dental & vision, cashback and gym discounts. (UK)
A generous referral scheme.
Pension contribution/salary sacrifice.
Work from home set up.
A huge opportunity for career growth as you’ll help shape a market-defining product.