About this role
At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.
This role sits within ABB's Robotics business, a leading global robotics company. We're entering an exciting new chapter as we’ve announced the plan for SoftBank Group to acquire ABB Robotics. SoftBank is a globally recognized technology group and investor/operator focused on AI, robotics, and next-generation computing. By joining us now, you’ll be part of a pioneering team shaping the future of robotics—working alongside world-class experts in a fast-moving, innovation-driven environment.
This Position reports to: Easter Europe Cluster Manager As a Sales Engineer / Business Development Manager, you will drive business growth for ABB Robotics by developing and closing opportunities across logistics-related industries (parcel, e-commerce, retail fulfillment, 3PL). Your focus will be on understanding customer needs, shaping tailored automation solutions, and winning new business. You will act as a trusted advisor to customers, combining technical expertise with a strong commercial mindset. This position reports to the Country Manager and functionally to the Global Sales & Portfolio Team.
Your Responsibilities
• Identify, develop, and close new business opportunities in the assigned market • Engage directly with customers to understand their needs and translate them into tailored technical solutions • Build and maintain strong relationships with key clients and stakeholders • Prepare and present compelling technical-commercial proposals • Drive the full sales cycle – from lead generation and solution shaping to negotiation and contract closure • Collaborate with engineering and delivery teams to ensure successful solution implementation • Develop ROI/TCO analyses to support customer decision-making and value-based selling • Expand business through strategic partnerships (SIs, OEMs, software partners) • Monitor market trends and competitor activities to identify new growth opportunities Your Background
• Bachelor’s degree in Engineering or a related field (Master’s or MBA is a plus) • Proven experience in technical sales / sales engineering / business development • Strong commercial mindset and customer-facing experience • Ability to translate technical capabilities into customer value propositions • Experience managing complex sales processes and negotiations • Background in robotics, automation, or industrial solutions is highly preferred • Comfortable working in an international and matrix environment • Self-driven, proactive, and results-oriented What’s in it for you?
• Take a leading role in driving sales and shaping market growth • Own customer relationships and key business opportunities • Work at the intersection of technology and commercial strategy • Influence solution development and go-to-market approach • Deliver measurable impact through revenue and business growth
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.