About this role
<p><strong>Position Snapshot</strong></p> <p>Location: Petaling Jaya, MY<br>Company: Nestle Malaysia<br>Full-time</p> <p>Bachelor’s Degree<br>5+ years of experience</p> <p> </p> <p><strong>Position Summary</strong></p> <p>Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.</p> <p> </p> <p>We are looking for a Shopper Activation Executive to develop and support the implementation of in store solutions (including POSM and display solutions) for Categories/ Sub Categories by channels and customers to deliver best in class in store communication.</p> <p> </p> <p><strong>A day in the life of a Shopper Activation Executive</strong></p> <ul style="list-style-type:disc"> <li>Responsible for developing POS solutions/materials in line with the in-store vision of success (Perfect Store) for the Category/ sub Category in each channel & customer by adapting Key Visual with shopper perspective.</li> <li>Responsible for ensuring all in-store materials are tested before implementation which includes color proofing & quality control. Continously seek to improve in-store visibility for Nestle categories and brands.</li> <li>Responsible for proposing effective display of key focused SKU for Key Monthly Activities.</li> <li>Responsible for proposing customized display solutions based on sales & category initiatives.</li> <li>Responsible for conducting post evaluation of the shelf management activities and Point of Sale materials/ solutions. To conduct shopper observation on the effectiveness of the POSM & in-store display solution.</li> <li>Responsible for monitoring competitor activities, trends in display solutions and communicate impact or opportunities to the Marketing, CDT and Customer team.</li> <li>Responsible for ensuring alignment with brand strategy when designing POSM/ display solution and consistent execution across all trade channels via POSM Design Brief.</li> <li>Responsible for annual budget planning of POS solutions/material by Category during ICP, and ensuring continous tracking of actualized spend vs target.</li> <li>Responsible for optimizing POSM/ display solutions budget for the category and collaborate effectively with procurement for beGTer cost vendor sourcing.</li> <li>Responsible for recommending & developing effective POS solutions/materials using insights through collaborations with external and internal stakeholders.</li> <li>Responsible for developing and coaching direct reports, ensuring PDP discussions are conducted on time. Make recommendations for inclusion in talent programmes and succession plans as appropriate</li> <li>Responsible for ensuring adherence to all company principles, policies, trade terms, safety and local regulations.</li> </ul> <p> </p> <p><strong>What will make you successful</strong></p> <ul style="list-style-type:disc"> <li>Bachelor's Degree in Business Administration, Marketing, Finance, or a related field.</li> <li>With 5 years experience in Generating Demand (Trade Marketing or Brand management or Sales or Communication).</li> <li>Demonstrable record of success in implementing shopper understanding into in-store activation.</li> </ul>