About this role
Web Personalization (Marketing Activation)
• Expertise in Adobe Target, A/B testing and digital channel optimization • Focus on personalized customer experiences
Web/Digital Optimization (Marketing Analytics and Tech)
• Hands on with Adobe Analytics, Tealium, Adobe CJA, and third-party tools • Enhancing digital journeys and campaign effectiveness
Web Content Management (Digital Enablement)
• Development and implementation using Adobe Experience Manager (AEM) • Content creation for Bank’s websites, forms and offers
Web Personalization (Marketing Activation)
• Expertise in Adobe Target, A/B testing and digital channel optimization • Focus on personalized customer experiences
Web/Digital Optimization (Marketing Analytics and Tech)
• Hands on with Adobe Analytics, Tealium, Adobe CJA, and third-party tools • Enhancing digital journeys and campaign effectiveness
Web Content Management (Digital Enablement)
• Development and implementation using Adobe Experience Manager (AEM) • Content creation for Bank’s websites, forms and offers
Adobe experience manager (AEM), Adobe Analytics, Python
Adobe Target + AEP, AJO ( Adobe Journey Optimizer, Adobe analytics, Adobe Launch, Tealium