About this role
In this role you will be responsible for leading the development, management and implementation of the regional marketing strategy in AMR East region. This includes leading the commercialisation and go-to-market tactical plan for Oxford Nanopore’s product portfolios across all segments. This role will also facilitate and enable the commercial team and channel partners to reach the company’s revenue goals. You will be responsible for translating market insights and product knowledge into competitive strategies and tactics. The Marketing lead will work closely with their marketing and commercial colleagues to ensure alignment of focus areas to support the region's commercial goals. You will monitor the overall performance of the marketing activities in the assigned territories in the AMR East region in line with the company’s global strategic priorities and business growth as required.