About this role
• Conduct market intelligence activities by monitoring market trends, competitor activities, customer requirements, opportunities, and risks affecting the product portfolio. • Analyze customer, consumer, and end-user behavior to identify unmet needs and support product-related decisions. • Perform SWOT, GAP, pricing, and product positioning analyses to support business and marketing strategies. • Prepare and maintain reports, dashboards, and data analyses to support decision-making and monitor product performance. • Coordinate with internal stakeholders and maintain effective relationships with customers to ensure alignment with business and market requirements. • Maintain knowledge of manufacturing processes, product applications, and operational capabilities relevant to assigned products. • Ensure compliance with company policies, quality standards, and regulatory requirements related to assigned products. • Support customer visits, product demonstrations, and technical presentations when required.