About this role
Job Title: Student Worker - Athletics Social Media Job Classification: Marketing and Communications, Student Department: Fan Engagement Hiring Manager: Cody Soto Contact: [email protected] Work Schedule: 8-10 hours/week and up to 20 hours/week; flexible working hours depending on event coverage Desired Length of Employment: Fall 2026 and Spring 2027 Pay Rate: $9.00/hr Key Components:
• In a student employee capacity, may perform or assist with functions around marketing trends, communications outreach, creative design and production (print and digital) Job Description: • In a student employee capacity, may perform or assist with functions around marketing trends, communications outreach, creative design and production (print and digital) • Create video and photo content at live Baylor Athletics sporting events for publishing on @BaylorAthletics social platforms • Edit content to match messaging and goal of social media content campaigns • Write creative social media captions that coincide with their content • Review analytics and data following content release to learn trends, audience sentiment and brand storytelling • Analyze others’ social media content for applicable trends and ideas for future content • Learn alongside social media, marketing and creative team members at events to see how campaigns are executed and curated in college athletics • Attend regular team meetings and workshops to learn digital communication strategies that are effective in college athletics and Baylor University • May assist with developing and implementing marketing or communication plans • May write, proofread and edit communications or marketing materials • May create or design creative content and materials for digital or print consistent with University branding • May maintain department website(s) or social media/digital platforms • May perform video editing or video production • May work with photo, video, and audio equipment • May perform research and make recommendations around emerging marketing or social media trends • May assist with projects or initiatives supporting departmental goals • May partner with external vendors for events, print or photography • May build and maintain relationships with campus partners and external vendors • May track, analyze, and prepare reports on social media data and performance • Perform all other duties as assigned to support Baylor’s mission • Ability to comply with University policies • Maintain regular and punctual attendance Employer: Baylor University Work Location: Simpson Athletics & Academic Center Work Address: 1500 S. University Parks Dr., Waco, Texas 76706