About this role
At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide. Recognized as a top destination for innovators, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary. We’re seeking a future team member for the role of Director of Product Commercialization, APAC Lead, Product and Innovation Hub to join our Product & Innovation Hub team. This role is located in Singapore or Hong Kong. In this role, you’ll make an impact in the following ways:
• Expand the product strategy in APAC and partner with regional teams to drive execution • Design solutions with clients and ecosystem players to meet the unique needs of the clients in APAC markets • Adopt existing platform and operating models to meet client needs and execute incremental uplifts to ensure Product Readiness • Develop and execute go-to-market strategies to increase awareness and adoption of products and solutions at scale. • Drive the development of commercial product positioning, messaging, and value propositions, opportunity sizing, client segmentation to support sales and marketing efforts including critical external engagements • Support strategic client engagements, preparing materials, coordinating internal stakeholders, and contributing to client discussions. • Collaborate with cross-functional teams (product, sales, marketing, technology, legal, risk, and compliance) to align strategy and ensure product readiness. • Create thought leadership to scale our narrative and educate clients and ecosystem partners • Develop commercialization toolkits and enablement materials, including client narratives, pitch decks, FAQs, and internal training content). • Contribute to product strategy for complex products and solutions, using subject matter expertise to drive direction To be successful in this role, we’re seeking the following:
• Extensive experience in strategy, product commercialization, or product management within financial services, fintech, or digital assets. • Understanding of digital assets and markets (tokenization, digital cash, crypto, collateral) in the APAC region. • Strong grounding in traditional financial products and infrastructure, in areas such as securities services, payments, collateral management, investment, or wealth management. • Strong design thinking and product solutioning mindset, with a good understanding of blockchain technology and its applications to finance • Experience in executing on client outcomes, taking ideas to production • Proven ability to design and execute go-to-market strategies, including opportunity sizing, client segmentation, and commercial positioning. • Excellent communication and presentation point skills, capable of simplifying complex topics for diverse audiences. • Strong collaboration skills, with experience managing cross-functional initiatives and influencing senior stakeholders. • Proven ability to work in a fast-paced, innovation-driven environment, managing multiple projects and stakeholders. • Bachelor’s degree in business, Finance, Economics, or related field; advanced degree preferred. • Fluency in English is required; proficiency in additional Asian language is a plus.