Constructor

ashby

Analyst Relations & Customer Marketing Manager @ Constructor

Remote - United StatesRemoteFull-timePosted 14 days ago

Opens on ashby

About this role

We're looking for an Analyst Relations & Customer Marketing Manager to help tell the Constructor story to both industry analysts and our valued customers.

You'll lead our relationships with Gartner, Forrester, IDC, and other tier-1 firms, managing everything from briefings and evaluations to ongoing analyst engagement. You'll also create and run campaigns that ensure our customers know about our latest products and features as well as grow our customer advocacy program.

If you've thrived in the world of analyst relations, know what it takes to perform well in a Magic Quadrant or Forrester Wave, and want to gain traction with our current customers, this is the role for you.

Analyst RelationsOwn the AR program end-to-end: annual strategy, briefings, inquiry management, evaluation cycles, and ongoing analyst engagement

Manage our presence in major analyst evaluations (Magic Quadrant, Forrester Wave, IDC MarketScape) — from submission strategy through final publication

Build and maintain genuine relationships with tier-1 and tier-2 analysts, understanding what each analyst cares about and tailoring our engagement accordingly

Lead briefing preparation: working across product, product marketing, and leadership to build crisp, evidence-backed narratives and prep executive spokespeople

Maintain an AR intelligence function — tracking analyst sentiment, surfacing relevant research, and feeding competitive and market insights back to product and go-to-market teams

Customer MarketingDesign and run lifecycle campaigns that drive product and feature awareness among the existing customer base

Build and execute adoption campaigns in partnership with Product and Customer Success that move customers from awareness to active usage of new and underutilized features

Produce a steady cadence of customer stories across formats: written case studies, video, slide-ready summaries, and co-branded content

Build and manage a customer reference and advocacy program — identifying, recruiting, and nurturing customer advocates without burning them out

Identify and develop upsell-ready customer segments — working with Product Marketing, CS and Sales to create marketing programs that convert engaged, high-adoption customers into expansion pipeline for additional products

RequirementsRequired3+ years of experience in analyst relations, with direct ownership of analyst briefings and at least one full evaluation cycle (Magic Quadrant, Forrester Wave, or equivalent)

Demonstrated ability to build and maintain relationships with industry analysts — not just schedule calls, but cultivate trust over time

Experience directly managing analyst briefings and managing Q&A without a handler in the room

Strong command of analyst firm processes, cadences, and relationship tiering across Gartner, Forrester, and IDC

Comfort working cross-functionally with product, sales, and executive stakeholders to gather input and drive alignment

PreferredExperience in customer marketing, customer advocacy, or reference program management

Background in content creation — case studies, customer stories, or executive communications

Experience working with CRM data (Salesforce) and customer lifecycle metrics (NPS, CSAT, expansion signals)

SkillsExceptional storyteller who turns product capabilities into crisp, compelling stories

Deep comfort with technical or complex products and familiarity with AI/ML fundamentals

Excellent project management and attention to detail, able to manage complex initiatives from concept to execution

Knows how to get what they need from other functions, including Product, CS, Sales, and the executive team

A growth mindset with creativity, ambition, and a proactive approach to problem-solving and innovation.

MindsetAdaptable communicator who can shape the message to the audience

Nurtures relationships over the long term

Comfortable with ambiguity and rapid change

Evidence and data-driven in communication

Excited by both deep strategy and fast hands-on execution

Benefits🏝️ Unlimited vacation time -we strongly encourage all of our employees take at least 3 weeks per year

💰 A competitive compensation package including stock options

🌎 Fully remote team - choose where you live

🛋️ Work from home stipend! We want you to have the resources you need to set up your home office

💻 Apple laptops provided for new employees

🧑‍🎓 Training and development budget for every employee, refreshed each year

👪 Parental leave for qualified employees

🧠 Work with smart people who will help you grow and make a meaningful impact

Diversity, Equity, and Inclusion at ConstructorAt Constructor.io we are committed to cultivating a work environment that is diverse, equitable, and inclusive. As an equal opportunity employer, we welcome individuals of all backgrounds and provide equal opportunities to all applicants regardless of their education, diversity of opinion, race, color, religion, gender, gender expression, sexual orientation, national origin, genetics, disability, age, veteran status or affiliation in any other protected group. Studies have shown that women and people of color may be less likely to apply for jobs unless they meet every one of the qualifications listed. Our primary interest is in finding the best candidate for the job. We encourage you to apply even if you don’t meet all of our listed qualifications.

Skills

Marketing

Ready to apply?

Install the ResuMinder extension and we'll auto-fill the application in seconds — no rewriting.

Get the extension →
See how your CV scores — free